Our "freedom + infinity + voice" logo is awesome -- but it
also has some
* It doesn't work well at small sizes
* It doesn't work at all in a single color
* The "voice" bubble means it's hard to center visually in designs
* The Fedora wordmark is based on a non-open-source font
* I'm tired of explaining that it's not Facebook
As much as I love our "classic" logo, I think it may be time for a refresh.
It's not just about problems -- as we're getting into Year 15, and five
years (!) of Fedora.next, our editions strategy is drifting away from
"Fedora + logical thing" (like "Fedora Server" or "Fedora
Cloud") into more
unique brands like "Fedora CoreOS" or "Fedora Silverblue". As I said
Flock, the important thing about Fedora to me is the _people_ — I'd like
"Fedora" to be more assocated with the project and the community rather than
our software artifacts. I'd love to have a logo which can work as a
What do you think?
I agree with most of the sentiment above, I think being a community
project we should reach out to the community for their thoughts.
I also have some questions that you seem to have avoided or forgotten:
* who is going to do the work?
* do we have budget to do this? Yes, I think it would be fun to get
the community involved for ideas but I think also budget for a design
agency to take some of those ideas to a logo suitable for the next 15
years would be awesome! See the Red Hat effort about the redesign for
shadow man for an example here (no further comment on that!)
* Without an effective marketing team how do we deal with that?
* Without an effective web team how do we deal with that?
Basically I think it makes a lot of sense to have a new logo but all
the above provides to me with more questions and zero answers.
Also what else do we change in the process? Or do we keep colours and
other such things to provide consistency?
Sorry, I'm not going to be a +1 here or a "get the design team to
argue about this" sort of person.... it's a 15 year old brand, if
we're going to change it we need to do it properly!