marketing November 2009

marketing@lists.fedoraproject.org

41 participants
100 discussions

Fascinating reading: KDE brand repositioning
by Mel Chua 28 Nov '09

28 Nov '09

Interesting reading from just a few days ago: the KDE folks have just been through a large rebranding project. (KDE SIG folks, do please chime in if you know about this!) http://news.kde.org/2009/11/24/repositioning-kde-brand Fascinating reading, including the supplementary "more information" links (http://community.kde.org/Promo/Branding/Rebranding_KDE_v1.1.0 and http://community.kde.org/Promo/Branding/Map) If someone's interested, this might be something to ask the KDE Marketing folks about, and thinking about how their experiences with this process might be applicable to the various ideas we've been considering for this release cycle (and beyond). --Mel

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Clearing out the FAS marketing group request queue
by Mel Chua 28 Nov '09

28 Nov '09

To make it easier to welcome new folks into Marketing, I'm cleaning out all old requests from the FAS marketing group request queue, as I haven't been able to find the introduction emails that are prerequisites for FAS group membership from any of the people on that list. If you were on that list and are still interested in joining the Marketing team (which I hope you are!) instructions on how to do so are at https://fedoraproject.org/wiki/Joining_the_Fedora_marketing_project. Note that you need an introduction email to the Marketing mailing list before you request FAS membership. (And if you're bringing a new person into Marketing, please help them walk through the join instructions on that page.) --Mel PS: Right now, the marketing FAS group doesn't actually let you do anything, it just marks membership - but that (along with the Join process) is something we might want to discuss as a group during our F13 strategic planning meeting. Which, I might add, is happening in 1.5 weeks on 12/8 (usual meeting time). Some other groups have things they do to help new folks get started (the mentoring program in Ambassadors, the way Infrastructure asks people to contribute for a while before they grant group membership, etc) that we may want to adopt. That's a separate topic I'll bring up at our next meeting, though.

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Self-introduction: Ryan Rix (PhrkOnLsh)
by Ryan Rix 28 Nov '09

28 Nov '09

Hello everyone, After talking with Mel Chua and Ankur Sinha on the #Fedora-mktg channel last night, Ankur and I have decided to embark on a Marketing project[1] for either F13, or the F14 feature track. As a result, I've decided to actually join the Marketing team, so here is my formal self-introduction :) *Full legal name (as you use it is fine) Ryan Rix *City, Country; you may use your timezone if you have a compelling reason not to specify your city or country Phoenix, AZ, USA *Profession or Student status High School Student *Company, School, or other affiliation Deer Valley High School *Your goals in the Fedora Project To see Fedora Linux and the Fedora Project shine, and for the project to lead the FOSS community as a whole. Getting Fedora's awesome community involved is a key part of this happening, and it's what I am also trying to accomplish in becoming a local Fedora Project ambassador. *What do you want to talk about? Fedora, of course! I'm a member of the KDE SIG, so that's where my expertise in the distro lies, but pretty much anything related to the project, the distro or the people is open territory :) *What would you like to see in Fedora? Fedora's Four Pillars are one of the major reasons I was so attracted to the distribution and community. I think that making sure the distro follows these four goals will help to propel Fedora to the forefront of the GNU/Linux community as a whole. We should always be striving to package, integrate, ship and promote cutting edge software, services and designs to the Fedora community and the FOSS community as a whole. We should strive to lead by example in not embracing proprietary software solutions at all costs and we should be willing to fight for our freedom. *Anything else you'd like to do? As I said above, I'm going to be working with Ankur Sinha on bringing his awesome idea to light within the F13 or F14 feature period, and that's probably what I will be focusing most of my initial work in Marketing on. It sounds like a very exciting project and could have a huge impact on Fedora's new users, and attracting possible contributors. *Historical qualifications High School Newspaper? Not much :) I'm an ambassador, if that helps :) *What other projects or marketing effors have you worked on in the past? (List what you think is relevant) Null *What level and type of marketing skills do you have? Not much besides a veracity and will to make Fedora as awesome as possible :) *What other skills do you have that might be applicable? Minimal coding skills, in C++ and python, which I'll be expanding via a few small projects and fedora-tour in the near future. I may also have a tablet PC in the near future to help express my (pathetic) artistic skills :-) Happy Thanksgiving for all your Americans, and happy Thursday for everyone else, Ryan Rix Ambassador, KDE SIG, News (and now Marketing) :) [1]: https://fedoraproject.org/wiki/Fedora-tour -- Ryan Rix Fedora KDE SIG Member, Phoenix AZ Ambassador, News KDE Beat writer http://hackersramblings.wordpress.com | http://identi.ca/phrkonaleash XMPP: phrkonaleash(a)gmail.com | MSN: phrkonaleash(a)yahoo.com AIM: phrkonaleash | Yahoo: phrkonaleash IRC: PhrkOnLsh(a)irc.freenode.net/#srcedit,#plugaz,#fedora-kde and countless other FOSS channels.

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[in the news] Fedora 12: a conversation with Paul Frields
by Kara Schiltz 26 Nov '09

26 Nov '09

LWN 11.24.09 Fedora 12: a conversation with Paul Frields By Rebecca Sobol Last week, just before the final release of Fedora 12 was announced <http://lwn.net/Articles/362287/>, I had the opportunity to speak with Fedora Project Leader Paul Frields. The following article is based on that conversation. Full article: http://lwn.net/Articles/361995/

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Introducing myself
by Tareq Al Jurf 25 Nov '09

25 Nov '09

Hi I'm Tareq Al Jurf. I'm from Riyadh, Saudi Arabia. I'm a last year high school student. My goal is to spread Fedora in Riyadh or any other place in Saudi Arabia or any Arab country. I'd like people to use, know about and join the Fedora Project. I've already started convincing students in my school and online to migrate to Fedora. Although i don't have any marketing certification, I think that i gained experience in marketing Fedora. I'll try hard because in Saudi Arabia less than 5% know anything about linux. I wish that you accept me at the team :) Thanks in Advance -- Tareq Al Jurf Fedora Ambassador Riyadh, Saudi Arabia taljurf(a)fedoraproject.org

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in the news Fedora 12 on printed newpapers at Nicaragua
by Neville A. Cross 25 Nov '09

25 Nov '09

Hello, I am submitting this mail to fedora marketing list with the subject as adviced by Athanasios. I want to share that I wrote a few days ago to a technology columnist from El Nuevo Diario. In the mail I included the link to http://proyectofedora.org/wiki/Conoce_Fedora_12 This page is an effort to translate for latam the one page release note for Fedora 12. This effort was lead by Tatica, and I was glad to collaborate. Today, I was looking at the sunday newspaper, and I saw that my mail have a good response: (spanish) http://impreso.elnuevodiario.com.ni/2009/11/22/informatica/114077 I have already wrote an entry at: https://fedoraproject.org/wiki/Fedora_12_press_archive As Nicaraguan Launch party is due to December 3rd, I am hoping to have more press hits. Best regards -- Neville https://fedoraproject.org/wiki/User:Yn1v Linux User # 473217 -- Neville https://fedoraproject.org/wiki/User:Yn1v Linux User # 473217 - - - - - - - - - - - - - - - - - - - - - - - - - - - - Check: http://www.clickmanagua.com - - - - - - - - - - - - - - - - - - - - - - - - - - - -

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[in the news] Fedora 12 Pushes Bleeding Edge of Linux Networking
by Rahul Sundaram 25 Nov '09

25 Nov '09

Hi http://www.linuxplanet.com/linuxplanet/reports/6910/1/ For example, Fedora 12 offers netbook enhancements that Frields noted came from a community contributor. In Frields's view, what Fedora does is it provides a set of building blocks of well-engineered open source software. "Anybody that has a specific area that they're interested in will be able to mold Fedora into a product that they can put out in front of people," he said. "Whether you call it a spin or a Fedora remix, Fedora is malleable enough to turn out some very different kinds of project." Rahul

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[in the news] Distrowatch: First look at Fedora 12
by Rahul Sundaram 25 Nov '09

25 Nov '09

Hi, http://distrowatch.com/weekly.php?issue=20091123#feature "After spending several days with Fedora, I find that I'm happy with this release. The live CD by itself was a bit underwhelming, but the distribution as a whole has been excellent. This is probably the most stable and most polished release the Fedora team has put together to date." Rahul

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Fwd: example content
by Mel Chua 25 Nov '09

25 Nov '09

Hey, Marketing team! The Desktop folks are looking for example content created by - and viewable in - open source software that ships with Fedora, to use as examples for users of the desktop spin in f13 (yep, looking forward to that already). Anything you'd suggest to showcase? Send ideas to fedora-devel-list(a)redhat.com, https://www.redhat.com/mailman/listinfo/fedora-devel-list. The thread so far is archived here: https://www.redhat.com/archives/fedora-devel-list/2009-November/msg01706.ht… --Mel -------- Original Message -------- Subject: example content Date: Mon, 23 Nov 2009 14:15:11 -0500 From: Matthias Clasen <mclasen(a)redhat.com> Reply-To: Development discussions related to Fedora <fedora-devel-list(a)redhat.com> Organization: Red Hat, Inc To: Development discussions related to Fedora Core <fedora-devel-list(a)redhat.com>, Discussions about development for the Fedora desktop <fedora-desktop-list(a)redhat.com> Hey, one change we are planning to make to the desktop spin in F13 is to go from targeting a cd to targeting a 1g usb stick. That will give us enough breathing room to include not only OpenOffice, but also some example content on the spin. We've wanted to do that for a long time, but the cd size restriction have prohibited that. The example content is meant to serve several purposes: - Be informative and/or pleasant - Allow users to try the included apps - Showcase content that has been produced with open source apps - Make the desktop spin more useful, e.g. to ambassadors Examples that might fit some of these categories are: - Suitably licensed music or movie trailers (big buck bunny has been mentioned already) - Spreadsheets or documents that contain interesting facts about Fedora or open source - the 1-page release notes pdf that was debuted for F12 The purpose of this mail is to solicit proposals for content that might fit into these categories. Please send your proposals to fedora-desktop-list or just reply. Thanks! Matthias -- fedora-devel-list mailing list fedora-devel-list(a)redhat.com https://www.redhat.com/mailman/listinfo/fedora-devel-list

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User research stakeholder interviews
by Mel Chua 25 Nov '09

25 Nov '09

Tatica is going to be doing the Marketing interview for the User Research project (https://fedoraproject.org/wiki/User_Research_Plan) sometime tomorrow morning; we'll be finding each other on IRC sometime between 1300 and 1600 UTC (...I know that's kind of nonspecific) and I'll shout to the list again right before we start in case we can get any more participants. If you'd specifically like us to ping you or wait for you, drop a line here (it's totally no trouble, and I for one would love to have more folks there - remember, F12 was my first release cycle, so I would *particularly* love to hear from folks who've been around longer and have a broader sense of history). For information on the kind of thing we're doing, see the examples of other teams' interviews at http://mairin.wordpress.com/2009/11/24/fedora-interaction-design-hackfest-s…. These are the questions we'll be asked to answer from a Marketing team perspective, if anyone has thoughts to chime in between now and FUDCon. # How well do you think Fedora accomplishes its stated goals in light of your role in the project? # How is Fedora not meeting those goals? # What questions do you have about Fedora's target audience that you'd like to see answers so that your team can help get Fedora closer to its goals? --Mel

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[MOVED TO DISCOURSE] Fedora Marketing - https://discussion.fedoraproject.org/tag/marketing November 2009