marketing January 2010

marketing@lists.fedoraproject.org

41 participants
72 discussions

Simple Questions(REF: October 2009 Archives )
by bhutto aamir 14 Jan '10

14 Jan '10

1. What is Fedora? i am just writing it as a simple user! (am not giving any technical or any organizational behavior, term/policy comments) I don't disagree with any other previous statements which users made on the above mentioned topic but to me fedora or fedora project is something where a user and a developer can communicate (about things products packages releases) a place where people can invoke idea's. There are so many Win* programs which i love but i never took an initiative to know the people behind that project, or to complement them,perhaps because they are doing what they are getting paid to do. Thus i find fedora project as an emotional bound between user and developer. * There are many other aspects too but most of them have been *figured-out* in previous discussions. 2. Target Audience: The Fedora Project always strives to lead, not follow.Then our target audience should be Pre-existing *nix user's, not everyone because there are so many hurdles in "FOSS" way,(beside a pre-existing user is an easy target as he/she do knows everything about the O/s and distro's so he should get the picture quick) It's very hard to target everyone as our audience because a normal user is quite comfortable with his/her current/present O/S, this is all because of strategic alliance marketing efforts. Commercial O/s vendor's have already made alliances with parallel computer manufactures, And if i am new to computers and i have just bought a Dell/Sony/Hp/etc* notebook which comes with pre-installed windows xp or vista with all the latest software's and gadgets with date back-up/recovery support then what will be the ultimate reason to encourage me to migrate to fedora ? Adding more to this i got an excellent career too with MS like by doing some certifications / courses to enhance not only my computer skills but also get a chance to groom my career for better opportunities :-))) What i think is that fedora should start its certifications/courses to get people more involved with it, it will serve as a test ground or more like a medium to prove your skills level, having skill full people around the globe can easily helps us in migrating organizations from *** to fedora with an ease and comfort. They should be more confident in taking these steps if only they would have a hand full of fedora certified developer's administrators. Many IT institutes running their private projects educating people and helping them in their preparation for *IT CERTIFICATIONS* thus if fedora starts its own certification programs then i guess there would be a huge demand of this, and it will also act as helping ground for fedora. Anyways these are just my comments/suggestions. ------------------------------------------------------------------- We should use Codenames - "Constantine" whats next ?? "Rock" ??

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Marketing FAD budget update
by Mel Chua 14 Jan '10

14 Jan '10

Robyn, Ryan, and Neville all had their travel funding approved - see https://fedoraproject.org/wiki/Marketing_FAD_2010#Flights for details. Right now, everyone's who submitted a budget request has been funded (we had good applications ;). We've got about enough funding for one more hotel room, in case two more people want to drive in (or otherwise get themselves to Raleigh) from out of town. This is awesome - we've got NA, EMEA, and LATAM represented both in-person and remotely (let's see if we can get APAC in remotely). --Mel

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Limesurvey update
by Mel Chua 13 Jan '10

13 Jan '10

For those of you curious about our status on the survey software deployment, Eric Christensen (sparks) has been steadily driving us through the needed packaging, and could use a hand if anyone can package, wants to learn to package, or can review. https://fedoraproject.org/wiki/Marketing_research#Infrastructure_Status has everything, but the most important link is https://fedoraproject.org/wiki/Things_to_do_to_finish_Limesurvey. As of this writing: * 1 package needs someone to hunt its license down (no experience needed, just a willingness to search text for a while and possibly email author/maintainers) * 3 packages need reviews * 5 packages need packaging --Mel

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Marketing meeting minutes 2010-01-12
by Mel Chua 12 Jan '10

12 Jan '10

http://meetbot.fedoraproject.org/fedora-meeting/2010-01-12/fedora-meeting.2… - and on https://fedoraproject.org/wiki/Marketing_meetings#2010 Meeting summary --------------- * roll call (mchua, 20:05:25) * Infrastructure projects update (mchua, 20:08:38) * Insight sandbox testing in a few hours, we *might* go to staging tonight. (mchua, 20:08:50) * Limesurvey seems to not have moved forward since last week, need to nudge. (mchua, 20:09:30) * Marketing research (mchua, 20:09:56) * next time, advertise fudcon survey at fudcon (have it up before fudcon) (mchua, 20:15:46) * LINK: https://fedoraproject.org/wiki/Events_FAD_2010 - will tackle feedback from FUDCon survey (mchua, 20:17:43) * ACTION: rbergeron to document "what could we do better on the next survey" (rbergeron, 20:19:21) * fedora-tour (mchua, 20:23:59) * LINK: http://tinyurl.com/ycver7a <-- UML (Subfusc, 20:26:22) * LINK: http://tinyurl.com/ycver7a (PhrkOnLsh, 20:26:30) * ACTION: Subfusc PhrkOnLsh send update to list/planet on fedora-tour (PhrkOnLsh, 20:28:38) * FAD (mchua, 20:29:22) * LINK: https://fedoraproject.org/wiki/Marketing_FAD_2010 (mchua, 20:29:34) * travel is rapidly getting booked, another week or two and we should have everyone. (mchua, 20:29:34) * RH Marketing/Brand/PR folks have been invited and at least a couple are coming - they're generally excited and impressed (and intrigued) by what we're doing; we've managed to gear up a *lot* of momentum in a very short amount of time. (mchua, 20:29:37) * current to-do is setting up the agenda and gearing up for it (using the FAD as a turbo-acceleration patch, for those of you who play video games), so that will be happening on-list. (mchua, 20:29:41) * LINK: https://fedoraproject.org/wiki/User_stories (mchua, 20:32:07) * LINK: https://fedoraproject.org/wiki/Things_to_do_to_finish_Limesurvey (mchua, 20:33:49) * ACTION: mchua look at Limesurvey-finishin' link and try to nudge help (mchua, 20:34:13) * ACTION: asamaras and mchua schedule sprint session for user stories (mchua, 20:35:15) Meeting ended at 20:37:21 UTC. Action Items ------------ * rbergeron to document "what could we do better on the next survey" * Subfusc PhrkOnLsh send update to list/planet on fedora-tour * mchua look at Limesurvey-finishin' link and try to nudge help * asamaras and mchua schedule sprint session for user stories Action Items, by person ----------------------- * asamaras * asamaras and mchua schedule sprint session for user stories * mchua * mchua look at Limesurvey-finishin' link and try to nudge help * asamaras and mchua schedule sprint session for user stories * PhrkOnLsh * Subfusc PhrkOnLsh send update to list/planet on fedora-tour * rbergeron * rbergeron to document "what could we do better on the next survey" * Subfusc * Subfusc PhrkOnLsh send update to list/planet on fedora-tour * **UNASSIGNED** * (none)

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[in the news] Fedora 12 - A 'Must Upgrade' and 'Strongly Consider' Distro
by Kara Schiltz 12 Jan '10

12 Jan '10

LinuxPlanet 1.12.10 Fedora 12 - A 'Must Upgrade' and 'Strongly Consider' Distro Morphing Into Maturity, No Mono, Great Documentation By Paul Ferrill [clip] If message boards and news groups are any indication, the distribution has a huge following. Full article: http://www.linuxplanet.com/linuxplanet/reviews/6951/1/

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Fedora Marketing weekly meeting, 20:00UTC #fedora-meeting
by Mel Chua 11 Jan '10

11 Jan '10

Details and agenda at https://fedoraproject.org/wiki/Marketing_meetings. See you folks there! --Mel

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Fedora Project Facebook page?
by Ryan Rix 09 Jan '10

09 Jan '10

Hey all, Do we know who owns http://www.facebook.com/pages/Fedora-Project/7670534782 ? I can't figure out how to tell as a member who owns any given page. https://fedoraproject.org/wiki/Marketing/SocialNetworks doesn't have the maintainer listed. I was thinking that when Fedora Insight goes golden, it would be the -perfect- oppurtunity to expand our social networking presence on Facebook, twitter, identi.ca and other networks, because, at least Facebook, allows you to post via rss, and then push to twitter (don't think it'll push to identi.ca, though...) Of course, to do that, we need to own that page :-) -- Ryan Rix Fedora KDE SIG Member, Phoenix AZ Ambassador, News KDE Beat writer New Mail address: phrkonaleash(a)gmail.com -> ry(a)n.rix.si !! http://hackersramblings.wordpress.com | http://identi.ca/phrkonaleash XMPP: phrkonaleash(a)gmail.com | MSN: phrkonaleash(a)yahoo.com AIM: phrkonaleash | Yahoo: phrkonaleash IRC: PhrkOnLsh(a)irc.freenode.net/#srcedit,#plugaz,#fedora-kde and countless other FOSS channels.

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Marketing FAD update
by Mel Chua 08 Jan '10

08 Jan '10

Preparations for this are moving right along - everything in this email is also on the wiki page, https://fedoraproject.org/wiki/Marketing_FAD_2010. If you're interested in participating, there's still time - add yourself to the list at https://fedoraproject.org/wiki/Marketing_FAD_2010#Attendees; if you need travel funding, put your proposal in at https://fedoraproject.org/wiki/Marketing_FAD_2010#Budget. == Budget == We approved Henrik's travel budget (plane), along with Paul's and Ben's (gas money). IRC logs with rationale and discussion are linked to from the "status" columns in https://fedoraproject.org/wiki/Marketing_FAD_2010#Budget. == Activities == Right now, I'm trying to get each day of the FAD an owner working on some sort of concrete next-step. You've seen some emails to the list (most recently from Henrik) beginning discussion on this front - see https://fedoraproject.org/wiki/Marketing_FAD_2010#Agenda for more info. All the days have owners except for Sunday, for which we will be working on the Brand Book - Rahul will be starting discussion on a vision for that shortly, but the day itself does not yet have a leader. Anyone interested in stepping up? (This /can/ be done remotely.) == Current days, topics, owners, and next steps == Saturday: Strategy and Research, Robyn Bergeron. Watching the "target audience" discussion that John Poelstra has started on f-a-b, https://www.redhat.com/archives/fedora-advisory-board/2010-January/msg00012…. Sunday: Brand Book, No owner yet - please help! Rahul sending a first draft of a vision document to the list. Monday-or-Tuesday: Interviews and filming, Max Spevack. No next step defined yet. The-other-day: PR, Henrik Heigl, with Sakis Samaras helping plan remotely. --Mel

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Fedora helps with Pi Computation Record
by Joerg Simon 08 Jan '10

08 Jan '10

hi list, did you know that ? http://bellard.org/pi/pi2700e9/announce.html http://www.pcgenius.com/tag/fabrice-bellard/ cu Joerg -- Joerg (kital) Simon jsimon(a)fedoraproject.org http://fedoraproject.org/wiki/JoergSimon http://kitall.blogspot.com Key Fingerprint: 3691 0989 2DCA 58A2 8D1F 2CAC C823 558E 5B5B 5688

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marketing plan
by wonderer 08 Jan '10

08 Jan '10

hy, for the MKTG FAD 2010 we have yet a WIP / Daft version of a overall marketing plan at https://fedoraproject.org/wiki/Marketing_FAD_2010/MarketingPlan so everybody can think about it and we could talk about that at the FAD. Some will recognize that many of the "goals" we allready work on at other areas or there is allready work going on. So, lets work on that at the FAD so we have a template on how we structurize our work and help us make things easier to work on, get new people more easy and faster to work on tastsk, etc. mit freundlichen Grüßen / best regards Henrik Heigl - wonderer(a)fedoraproject.org PGP/GnuPG: 8237 D432 0616 D567 DBC6 3FE3 0D52 B374 F468 A5F0

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[MOVED TO DISCOURSE] Fedora Marketing - https://discussion.fedoraproject.org/tag/marketing January 2010