On Tue, 2015-07-28 at 10:34 -0400, Máirín Duffy wrote:
> 3. Level 3 - Advanced Fedora users:
> Fedora users that are developers, upstreams, system admins, and so
on.
> They care about lower level changes - what's changed in systemd,
> yum/dnf and so on.
Why would you market Fedora to folks who are already users and who
are
advanced users? What is the goal there? (Obviously not to get them to
try it?)
Why not? Matthew already mentioned a few things. Why shouldn't advanced
Fedora users that go to events be informed of what's new in a release?
Even if they are advanced users, they don't necessarily keep up with
the changes in each release the way we contributors do.
Folks who are already users / advanced users aren't going to use a
flyer
or any printed / PDF document as a primary source for information.
There
are much better ways to reach these folks.
This has been noted already[1]
https://fedoraproject.org/wiki/User:Ankursinha/Marketing_Collateral_Ide
as
> Work wise, it's not too much extra. We already do release notes and
the
> flyers can come from there. The docs team also does beats and
changes,
> so we can use stuff from there too.
We did release notes flyers for a couple releases or so [1] and gave
up
because the design team didn't have the capacity and the return on
investment for the effort wasn't there. The release notes can't be
dropped into a document layout as-is: they need significant editing
work
to be suitable for a quality flyer, and screenshots / images have to
be
sourced for the flyer.
The plan here is:
- to request the design team for scribus templates (you'd suggested
this yourself in the meeting where my original e-mail was discussed)
- to request the various WGs for text that will go into the flyer
- for the marketing team to put this together and make the flyer
available.
This spreads out the work load and I think it's quite manageable. I'm
happy to run around and get the different WGs to provide text - I'm
doing this already. The design team will not need to update the
template each release either - it'll be a one off task.
--
Thanks,
Regards,
Ankur Sinha "FranciscoD"
http://fedoraproject.org/wiki/User:Ankursinha