On 23 October 2014 10:15, Paul W. Frields <stickster@gmail.com> wrote:
Agreed.

One other wrinkle that was mentioned to me:  LISA is mostly
experienced sysadmins.  It has a lot of attendees, but they may not be
the right people to care about a "Free Yourself From XP" type
message.  (Not that they are against it -- more that they are beyond
it.)


For large scale organizations, freeing yourself from XP needs a different slant.

You have 4000 desktops which aren't getting any updates. You have no budget for new computers. Here is where we can help. Free Yourself From XP.

Those sysadmins may not be using XP but they may be saddled with it for quite some time.

 
Are there any other large conferences coming up with a slant that is
more our audience?  What about Ohio Linux Fest?  (cc'ing that event
owner in case he has ideas.)

Paul

On Wed, Oct 22, 2014 at 02:19:16PM -0400, Rikki Endsley wrote:
> We CANNOT sell these. We should help Linux New Media by promoting these: http://fedoramagazine.org/free-from-xp-with-fedora/
>
> Here's the background:
> Additional notes:
> > >
> > > * We can't sell these magazines or do anything that could affect Linux New
> > > Media magazine sales - they are intended for ambassadors & employees to
> > > give away at booths/meetups/etc.
> > > * We cannot post the content online; however, LNM folks are very
> > > reasonable, and if we wanted to use some of our content on the Fedora
> > > wiki, for example (with links to the magazine, etc.), I could probably
> > > talk them into that. In any case, I'm sure they'll let us post all of our
> > > content on our sites after the magazine sales have died down (~6 months
> > > after publishing), but we need to get that in writing if we want to do
> > > that later.
> > > * As part of our agreement, we are supposed to help promote the magazine
> > > and ideally help sales - this is good for us, too, because it raises the
> > > visibility of Fedora as an option for people who are moving away from XP,
> > > etc. We'll want to tell ambassadors to let attendees know that they can
> > > get extra copies online or newsstands if they have
> > > friends/relatives/colleagues who see their copies and want to purchase
> > > additional ones. Also, if anyone is interested in buying bulk copies
> > > (professors, for examples), LNM would work out discount pricing. Their
> > > customer service folks can arrange that or I can help forward requests to
> > > the right people.
>
>
>
>
> Rikki Endsley  | Community Evangelist
> Open Source and Standards (OSAS), Red Hat
>
> http://community.redhat.com/
> Twitter: @redhatopen | @rikkiends
>
>
>
>
> ----- Original Message -----
> > From: "Chris Collings" <cpcollings@yahoo.co.uk>
> > To: "Rikki Endsley" <rendsley@redhat.com>, "Fedora Marketing team" <marketing@lists.fedoraproject.org>
> > Cc: "Larry Cafiero" <larry.cafiero@gmail.com>, "Larry Cafiero" <lcafiero@fedoraproject.org>
> > Sent: Wednesday, October 22, 2014 1:53:46 PM
> > Subject: Re: Fedora-sponsored specials: All Things Open
> >
> > Thank you Paul and Rikki,
> >
> > That book looks great for people switching from xp, it's just the sort of
> > thing I was looking for a couple of years back. How many of these are we
> > looking to distribute? Are we looking to make $15.99 on each?, and do we
> > have any advertising budget?
> > I agree with Rikki that ideally we need to have these with users be the end
> > of the year and also that we should be looking for people New to linux
> >
> > Chris
> >
> > Rikki Endsley <rendsley@redhat.com> wrote:
> > >----- Original Message -----
> > >> From: "Paul Frields" <stickster@gmail.com>
> > >> To: "Chris Collings" <cpcollings@yahoo.co.uk>, "Larry Cafiero"
> > >> <larry.cafiero@gmail.com>
> > >> Cc: "Fedora Marketing team" <marketing@lists.fedoraproject.org>, "Larry
> > >> Cafiero" <lcafiero@fedoraproject.org>
> > >> Sent: Wednesday, October 22, 2014 8:58:04 AM
> > >> Subject: Re: Fedora-sponsored specials: All Things Open
> > >>
> > >> http://www.linux-magazine.com/Resources/Special-Editions/18-Free-From-XP
> > >>
> > >> This is the issue in question IIRC, right Rikki?
> > >>
> > >
> > >Yes, that's it.
> > >
> > >> I guess we missed our opportunity for SEAGL, since I don't have any
> > >> address for them; it would need to come from Larry. Larry, please
> > >> check that your @fedoraproject.org email address is correct -- I think
> > >> I got some sort of bounceback yesterday from a gmx.net address for
> > >> you.
> > >>
> > >> Paul
> > >>
> > >>
> > >> On Tue, Oct 21, 2014 at 5:47 PM, Chris Collings <cpcollings@yahoo.co.uk>
> > >> wrote:
> > >> > Have we any photos or articles explaining more information about these?
> > >> > I'm just wondering if I could use these locally
> > >> >
> > >> > Rikki Endsley <rendsley@redhat.com> wrote:
> > >> >>Ruth is sending some to OLF this week (I think she's in the shipping
> > >> >>room
> > >> >>now), and SEAGL is also a great idea.
> > >> >>
> > >> >>Joe Brockmeier is organizing a lot of our LISA presence, and I'm not
> > >> >>attending it this year so I'm not sure what we've arranged with them.
> > >> >>I'm
> > >> >>in RDU w/him now, so I'll give him a heads up on this thread so he can
> > >> >>chime in.
> > >> >>
> > >> >>I think that even when F21 comes out, these won't be "dated" - the
> > >> >>target
> > >> >>audience is first-time Linux users (people moving from Windows XP).
> > >> >>Still,
> > >> >>it would be best to distribute these all by the end of 2014 so they are
> > >> >>"new" (and not taking up storage space).
> > >> >>
> > >> >>And one final note: Linux New Media is eager to do more partnerships
> > >> >>with
> > >> >>us. So brainstorm on that.
> > >> >>
> > >> >>
> > >> >>
> > >> >>
> > >> >>Rikki Endsley  | Community Evangelist
> > >> >>Open Source and Standards (OSAS), Red Hat
> > >> >>
> > >> >>http://community.redhat.com/
> > >> >>Twitter: @redhatopen | @rikkiends
> > >> >>
> > >> >>
> > >> >>
> > >> >>----- Original Message -----
> > >> >>> From: "Paul W. Frields" <stickster@gmail.com>
> > >> >>> To: marketing@lists.fedoraproject.org
> > >> >>> Cc: "Larry Cafiero" <lcafiero@fedoraproject.org>, rendsley@redhat.com
> > >> >>> Sent: Tuesday, October 21, 2014 1:13:57 PM
> > >> >>> Subject: Re: Fedora-sponsored specials: All Things Open
> > >> >>>
> > >> >>> On Tue, Oct 21, 2014 at 10:36:39AM -0500, inode0 wrote:
> > >> >>> > On Tue, Oct 21, 2014 at 7:41 AM, Rikki Endsley <rendsley@redhat.com>
> > >> >>> > wrote:
> > >> >>> > > Is it too late to distribute these at registration or other common
> > >> >>> > > areas
> > >> >>> > > at the event?
> > >> >>> >
> > >> >>> > I would seriously consider sending all or most of them to LISA. Once
> > >> >>> > F21 is released we can still distribute these but they won't have
> > >> >>> > the
> > >> >>> > same appeal.
> > >> >>>
> > >> >>> John,
> > >> >>>
> > >> >>> What about sending a few hundred sent to SEAGL?  That seems like
> > >> >>> another good event with enough time still for these to arrive.  cc'ing
> > >> >>> lcafiero in case he's interested, since we have a few days still to
> > >> >>> get them to him if so.
> > >> >>>
> > >> >>> I like your idea about LISA.  I recall mattdm saying the audience of
> > >> >>> attendees there (more professionals) tends to have a significant bump
> > >> >>> in CentOS/RHEL awareness and use.  Putting modern Fedora in their
> > >> >>> hands sounds like a very good idea.
> > >> >>>
> > >> >>> Do we need to file a FAMNA ticket or anything else to get this
> > >> >>> underway?  We don't want these magazines to age out while we muse
> > >> >>> about what to do with them.
> > >> >>>
> > >> >>> Rikki, is there someone from OSAS at LISA who would take ownership of
> > >> >>> the magazines on site, and putting them in attendees' hands at the
> > >> >>> booth?  (2K is a lot of magazines -- it sounds difficult for them to
> > >> >>> all land at the booth when the show starts.)
> > >> >>>
> > >> >>> --
> > >> >>> Paul W. Frields
> > >> >>> http://paul.frields.org/
> > >> >>>   gpg fingerprint: 3DA6 A0AC 6D58 FEC4 0233  5906 ACDB C937 BD11 3717
> > >> >>>   http://redhat.com/   -  -  -  -   http://pfrields.fedorapeople.org/
> > >> >>>     The open source story continues to grow: http://opensource.com
> > >> >>>
> > >> >>--
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