Robyn Bergeron wrote:
Aside from the usage guidelines several others have already mentioned...
Other logo overhauls I've seen lately (Intel, Pepsi, Xerox, off the top
of my head) certainly are more of a 21st century update, if you will,
but what you have is basically the same logo, same fonts, just....
stretched and pulled. It is an interesting concept, but I'm not sure
what makes this any more "web 2.0" than the existing logo, or,
alternately.... I'm not sure what it is you are trying to convey about
the brand/project via the logo.
Our logo has pretty much a "classic" look, with a simple shape and
limited of colours, as it the best to use in "traditional" media. What
is usually called "Web 2.0" logos, are "shiny" logos, using gradients,
shadows, a varied palette of colors and complex shapes, something that
will works best on the web.
(well, our logo is not exactly "classic", is more something in between,
we are using 3 colors).
The "Web 2.0" logos are usually perceived to be more "cool", more
"modern" but also they have a number of downsides, for example the
number of colors is a tough constraint for us when designing T-shirts
for various events (see for example the FUDCon T-shirts, adding another
color would significantly increase the price, so decrease the number of
shirts made within the given budget).
I would argue our logo is relatively new, so it would be a bad idea to
talk about a complete redesign but probably is not harmful to talk about
small evolutionary improvements.
I agree, however, that it would be cool to have a standard template
sorts (if one does not already exist) for bb/forum post signatures.
Standard background, fonts, a spot for a picture/avatar/whatever, an
appropriate link & tagline, etc. I would speculate that a good deal of
potential contributors / users are not so much mailing list users, but
possibly more bulletin board posters, if you will, and having something
that is well done that people could use as a sig certainly couldn't hurt
in efforts to spread the word.
I think is possible to create a large number of good looking derivatives
(banners, forum signatures, etc.) still using the official logo, foe
example have a look at http://fedoraproject.org/wiki/Artwork/PromoBanners
But as I said, I'm not sure what you're trying to do here
be accomplished by using the standard logo in that situation.
I guess is a natural tendency for a designer to play with a graphic and
try to "improve" it, just as a hacker will play and "improve" a piece
code. I did myself some "improved" versions of the logo :p
nicu :: http://nicubunu.ro
my Fedora stuff: http://fedora.nicubunu.ro/