Folks,
As Fedora continues to become more and more real, it's clearly time to figure out what role the Fedora marketing team needs to play. There will, of course, be some issues to be negotiated around what the Fedora marketing team can and cannot do based on Red Hat policy -- but:
a. There's plenty of things that a Fedora marketing team *can* do, now; b. Fedora marketing should be pushing Red Hat to help define those limits.
So. Since Colin Charles is the owner of this list and one of its originators, I've asked him to start putting together the pieces, to make Fedora marketing its own project.
Good luck, Colin. Take us to the promised land. :)
--g
_____________________ ____________________________________________ Greg DeKoenigsberg ] [ the future masters of technology will have Community Relations ] [ to be lighthearted and intelligent. the Red Hat ] [ machine easily masters the grim and the ] [ dumb. --mcluhan Red Hat Summit ] [ New Orleans ] [ Learn. Network. Experience Open Source. June 1/2/3 2005 ] [ (And Make Your Boss Pay For It.) [ http://www.redhat.com/promo/summit/
On Tue, 2005-05-31 at 17:05 -0400, Greg DeKoenigsberg wrote:
As Fedora continues to become more and more real, it's clearly time to figure out what role the Fedora marketing team needs to play. There will, of course, be some issues to be negotiated around what the Fedora marketing team can and cannot do based on Red Hat policy -- but: a. There's plenty of things that a Fedora marketing team *can* do, now; b. Fedora marketing should be pushing Red Hat to help define those limits.
I'd like to offer my help. I certainly don't have a good feel for the total scope of what Fedora marketing should be doing. However, I was thinking recently about gathering up information on:
* What Fedora is * When Fedora is appropriate as opposed to RHEL * How can someone get involved with the project: As someone using Fedora (user, admin, programmer) As someone packaging their software for Fedora As someone who has other skills to offer (writer, marketer, etc.)
By putting this together in the form of a presentation, I was thinking that it would help us all sing from the same sheet music (so to speak). Also, busy people wouldn't have to start from scratch if they just wanted to give a talk on Fedora to the local LUG.
I also think that it's possible to have a story about what Fedora is that is respectful of Red Hat Inc. and Red Hat Enterprise Linux. Clarity will help everyone, I believe. Thoughts?
-- Chris Negus
On Wed, 2005-06-01 at 09:44 -0500, Chris Negus wrote:
I'd like to offer my help.
Hi Chris! Help is always welcome.
I certainly don't have a good feel for the total scope of what Fedora marketing should be doing.
I don't really think any of us do, we're making it up as we go along. It's fun!
However, I was thinking recently about gathering up information on:
- What Fedora is
- When Fedora is appropriate as opposed to RHEL
- How can someone get involved with the project: As someone using Fedora (user, admin, programmer) As someone packaging their software for Fedora As someone who has other skills to offer (writer, marketer, etc.)
By putting this together in the form of a presentation, I was thinking that it would help us all sing from the same sheet music (so to speak). Also, busy people wouldn't have to start from scratch if they just wanted to give a talk on Fedora to the local LUG.
This would be totally awesome! A pre-built media pack if you will, sanctioned by Red Hat folks and Fedora community as well. I think this would be very very nifty!
I also think that it's possible to have a story about what Fedora is that is respectful of Red Hat Inc. and Red Hat Enterprise Linux. Clarity will help everyone, I believe. Thoughts?
Please let us know what you would need in order to get started on this. Even though I'm not with Red Hat, I'm almost positive that this word would not go unused or unnoticed.
On Tue, 2005-05-31 at 17:05 -0400, Greg DeKoenigsberg wrote:
Folks,
As Fedora continues to become more and more real, it's clearly time to figure out what role the Fedora marketing team needs to play. There will, of course, be some issues to be negotiated around what the Fedora marketing team can and cannot do based on Red Hat policy -- but:
a. There's plenty of things that a Fedora marketing team *can* do, now; b. Fedora marketing should be pushing Red Hat to help define those limits.
Hey,
First of all I would like to say that it has been a great pleasure working with Colin over the past few months, and I know that his strong vision and leadership will help make the most out of the marketing project.
The one suggestion I have right now is, and I've spoken to the RH videographer about this, perhaps the time has come to make a Fedora Project video, similar to the videos Red Hat has up on the site now about a variety of topics, such as truth happens. The suggestion actually came from the videographer, and he stated that although Fedora is crucial to RH, not too much open marketing like that is done. I don't think it would hurt, especially given the new videography intern to try and get something like this done. Anyone agree?
Jack
On Wed, 2005-06-01 at 16:25 -0400, Jack Aboutboul wrote:
The one suggestion I have right now is, and I've spoken to the RH videographer about this, perhaps the time has come to make a Fedora Project video, similar to the videos Red Hat has up on the site now about a variety of topics, such as truth happens. The suggestion actually came from the videographer, and he stated that although Fedora is crucial to RH, not too much open marketing like that is done. I don't think it would hurt, especially given the new videography intern to try and get something like this done. Anyone agree?
As a person who has seen what these videographers can do when allowed to get creative, I say, let them go to it!
Open marketing. Hmm. I wonder what that really means?
- Karsten
Hi
As a person who has seen what these videographers can do when allowed to get creative, I say, let them go to it!
Open marketing. Hmm. I wonder what that really means?
- Karsten
Probably means a open mailing list such as this one rather than behind the scenes work to promote a project. Red Hat traditionally has been more of a doer than a talker but I think its time we talked loudly now ;-)
regards Rahul
On Wed, 2005-06-01 at 16:25 -0400, Jack Aboutboul wrote:
I don't think it would hurt, especially given the new videography intern to try and get something like this done. Anyone agree?
I agree. Perhaps also some footage of the possible up coming FUDConIII would be cool. Maybe almost a docufilm on the planning and prepping going into it, and the mad rush the day OF it getting everything going.
On Fri, 2005-06-03 at 00:26 -0700, Jesse Keating wrote:
I don't think it would hurt, especially given the new videography
intern
to try and get something like this done. Anyone agree?
I agree. Perhaps also some footage of the possible up coming FUDConIII would be cool. Maybe almost a docufilm on the planning and prepping going into it, and the mad rush the day OF it getting everything going.
Yes, as long as it doesn't have to be spot, jack, or me ;-)
That aside, I think we should make sure that *all* FUDCon's are recorded. Even if they're not pressed to DVD, they ought to be available on the torrent tracker, as per FUDCon I
CC'ing Alex, to make sure that FUDCon II gets recorded well
On Sun, 2005-06-05 at 05:28 +1000, Colin Charles wrote:
Yes, as long as it doesn't have to be spot, jack, or me ;-)
Well thats just the thing. You guys are some of the core people getting it done, and it would be rather interesting to have a camera somewhat following you around the day or two leading up to the Con, and during the Con itself. If I was able to have a more active role in pulling it off, I would have no problem being filmed while doing it.
That aside, I think we should make sure that *all* FUDCon's are recorded. Even if they're not pressed to DVD, they ought to be available on the torrent tracker, as per FUDCon I
CC'ing Alex, to make sure that FUDCon II gets recorded well
Right, sessions at least need to be filmed, but I'd like to see more footage of the signups, the common areas, random attendee statements and all kinds of other stuff like that.
On Sat, 2005-06-04 at 22:41 -0700, Jesse Keating wrote:
CC'ing Alex, to make sure that FUDCon II gets recorded well
Right, sessions at least need to be filmed, but I'd like to see more footage of the signups, the common areas, random attendee statements and all kinds of other stuff like that.
Noted. Something like what Greg did for red hat magazine. We'll get to this, I'm sure
On Sat, 2005-06-04 at 22:41 -0700, Jesse Keating wrote:
On Sun, 2005-06-05 at 05:28 +1000, Colin Charles wrote:
Yes, as long as it doesn't have to be spot, jack, or me ;-)
Well thats just the thing. You guys are some of the core people getting it done, and it would be rather interesting to have a camera somewhat following you around the day or two leading up to the Con, and during the Con itself. If I was able to have a more active role in pulling it off, I would have no problem being filmed while doing it.
I would be willing to work on it if you are willing to send me to germany. Here's an idea, theres a new intern for videography, maybe him and I can go there and do a little docufilm? Especially now that the foundation is forthcoming, we seriously need to ramp up our promotion and mindshare strategies.
Jack
On Tue, 2005-06-07 at 15:53 -0400, Jack Aboutboul wrote:
Yes, as long as it doesn't have to be spot, jack, or me ;-)
Well thats just the thing. You guys are some of the core people
getting
it done, and it would be rather interesting to have a camera
somewhat
following you around the day or two leading up to the Con, and
during
the Con itself. If I was able to have a more active role in pulling
it
off, I would have no problem being filmed while doing it.
I would be willing to work on it if you are willing to send me to germany. Here's an idea, theres a new intern for videography, maybe him and I can go there and do a little docufilm? Especially now that the foundation is forthcoming, we seriously need to ramp up our promotion and mindshare strategies.
Okay, you know I'd send you there if I controlled $budget. I don't. But I do know there's a little money available for you to get there (if the RH sponsored seats are still available)
Now, maybe we just send the videography intern over, and get someone like Alex to look after him and point him in the right direction? That can save us cost, and well, you can continue on with your internship :P
Greg, do you know this videographer? Can you send him to FUDCon II? Of course, if you say yes, we shall draw up plans for him (and let his creative juices run wild, as well)... If you say no, we can still draw up plans for future FUDCon's
FWIW, Red Hat / FUDCon organisers *need* to have DV Cams lying around/available for use. Really. And that's only the start of the problem. Disk space, beefy machines, do you want to broadcast, etc. all come into play. Last time we had Pogo give us machines... Jesse has since left, and next time we ain't going to be so lucky
On Wed, 2005-06-08 at 15:36 -0700, Colin Charles wrote:
FWIW, Red Hat / FUDCon organisers *need* to have DV Cams lying around/available for use. Really. And that's only the start of the problem. Disk space, beefy machines, do you want to broadcast, etc. all come into play. Last time we had Pogo give us machines... Jesse has since left, and next time we ain't going to be so lucky
I'll expense one. j/k ;-O
As for hardware sponsorship, Penguin Computing is local(ish) and their default preload right now is FC3.
I don't personally know if I know anyone there, but we can always knock on the door.
What do these machines do?
If we want to 'netcast, there is plenty of expertise in the Bay Area. The key is finding someone who will sponsor for a banner on the FUDCon page.
/me notes fudcon.org and fudcon.com got snagged on 13 Jan of this year
However, I am now the proud owner of FUDCon.net and will donate it to the Fedora Foundation hopefully at FUDCon3 this year. And hopefully it will have better hosting by then. :)
- Karsten
On Wed, 2005-06-08 at 17:47 -0700, Karsten Wade wrote:
On Wed, 2005-06-08 at 15:36 -0700, Colin Charles wrote:
FWIW, Red Hat / FUDCon organisers *need* to have DV Cams lying around/available for use. Really. And that's only the start of the problem. Disk space, beefy machines, do you want to broadcast, etc. all come into play. Last time we had Pogo give us machines... Jesse has since left, and next time we ain't going to be so lucky
I'll expense one. j/k ;-O
As for hardware sponsorship, Penguin Computing is local(ish) and their default preload right now is FC3.
I don't personally know if I know anyone there, but we can always knock on the door.
Emil Hsieh is someone I know and he approached me a while back about what duke knows/does about fedora. If you want to talk to me and I can talk to him or we can talk together, let me know.
-sv
On Wed, 2005-06-08 at 17:47 -0700, Karsten Wade wrote:
As for hardware sponsorship, Penguin Computing is local(ish) and their default preload right now is FC3.
Okay.
What do these machines do?
If we want to 'netcast, there is plenty of expertise in the Bay Area. The key is finding someone who will sponsor for a banner on the FUDCon page.
Netcast, using gstreamer/fluendo stuff. Big disks, to record it on disk. Save for later editing... and voila! fun fun later
/me notes fudcon.org and fudcon.com got snagged on 13 Jan of this year
We know this. They even e-mailed me to ask me if I wanted to *buy* it. Tha gall. We're just using google juice to point to us. And yes, we had a discussion about this
However, I am now the proud owner of FUDCon.net and will donate it to the Fedora Foundation hopefully at FUDCon3 this year. And hopefully it will have better hosting by then. :)
Right, nice. Please get in touch with seth to get this setup if need be.
Seth, we can point it to /srv/web/docroot/fudcon/ on fp.o
However, I am now the proud owner of FUDCon.net and will donate it to the Fedora Foundation hopefully at FUDCon3 this year. And hopefully it will have better hosting by then. :)
Right, nice. Please get in touch with seth to get this setup if need be.
Seth, we can point it to /srv/web/docroot/fudcon/ on fp.o
1. http://fudcon.fedoraproject.org now exists which points to the above dir 2. fudcon.net - just make a cname for www.fudcon.net and fudcon.net to point to fedora.linux.duke.edu and I can set up the vhost to do all the same, above.
-sv
On Wed, 2005-06-08 at 17:47 -0700, Karsten Wade wrote:
As for hardware sponsorship, Penguin Computing is local(ish) and their default preload right now is FC3.
I don't personally know if I know anyone there, but we can always knock on the door.
I do. I know Sam Ockman, one of the founders, I can always ask him. Also despite Jesse leaving, we have forged a good relationship with pogo and should and will continue to work with them. They are good guys and always like to help, Jesse or not.
If we want to 'netcast, there is plenty of expertise in the Bay Area. The key is finding someone who will sponsor for a banner on the FUDCon page.
We have already had tremendous success using flumotion from fluendo whom Thomas Van Der Stichele works for. It is great to use and also does everything natively in ogg/theora which is a huge plus.
/me notes fudcon.org and fudcon.com got snagged on 13 Jan of this year
We know. They asked us if we wanted to sign an agreement to get it from them, part of some open domain thing. We declined due to RH Legal's dislike of the idea which looks like was the right thing. For now I suggest we continue to use fudcon.fp.o and do the same when the foundation is up and running. Although, at that point, we might need to change the fudcon name.
JAck
On Wed, 2005-06-08 at 15:36 -0700, Colin Charles wrote:
FWIW, Red Hat / FUDCon organisers *need* to have DV Cams lying around/available for use. Really. And that's only the start of the problem. Disk space, beefy machines, do you want to broadcast, etc. all come into play. Last time we had Pogo give us machines... Jesse has since left, and next time we ain't going to be so lucky
Just because I left doesn't mean I don't still have a good relationship with the company. The company founders continue to ask me how they can be more involved in the community. While I was there, I told them by sending me out as a representative of the company to participate in things like FUDCon and whatnot. They still have an interest, especially if these FUDCons become more documented and followed. Having Pogo Linux as a corporate sponsor along with Red Hat would be pretty good return on the loan of a PC or two.
I can still approach Pogo about lending systems, OR to give us a great price break on some used equipment that could easily become permanent Fedora Marketing Systems for use in such things as FUDCons and whatever other show a volunteer might want to promote Fedora at.
HI
Just because I left doesn't mean I don't still have a good relationship with the company. The company founders continue to ask me how they can be more involved in the community. While I was there, I told them by sending me out as a representative of the company to participate in things like FUDCon and whatnot. They still have an interest, especially if these FUDCons become more documented and followed. Having Pogo Linux as a corporate sponsor along with Red Hat would be pretty good return on the loan of a PC or two.
very interesting. Bringing in more organisations involved with Fedora would definiltey be mutually beneficial
regards Rahul
On Wed, 2005-06-08 at 22:44 -0700, Jesse Keating wrote:
Just because I left doesn't mean I don't still have a good relationship with the company. The company founders continue to ask me how they can be more involved in the community. While I was there, I told them by sending me out as a representative of the company to participate in things like FUDCon and whatnot. They still have an interest, especially if these FUDCons become more documented and followed. Having Pogo Linux as a corporate sponsor along with Red Hat would be pretty good return on the loan of a PC or two.
Cool Jesse
I can still approach Pogo about lending systems, OR to give us a great price break on some used equipment that could easily become permanent Fedora Marketing Systems for use in such things as FUDCons and whatever other show a volunteer might want to promote Fedora at.
Err, then we have the problem of where to store the stuff. And comes a budget again for expensive UPS/Fedex...
We need to discuss this. TODO list
On Tue, 2005-05-31 at 17:05 -0400, Greg DeKoenigsberg wrote:
As Fedora continues to become more and more real, it's clearly time to figure out what role the Fedora marketing team needs to play. There will, of course, be some issues to be negotiated around what the Fedora marketing team can and cannot do based on Red Hat policy -- but:
a. There's plenty of things that a Fedora marketing team *can* do, now; b. Fedora marketing should be pushing Red Hat to help define those limits.
So. Since Colin Charles is the owner of this list and one of its originators, I've asked him to start putting together the pieces, to make Fedora marketing its own project.
Yes, manifesto time
Good luck, Colin. Take us to the promised land. :)
Since our quick conversation to now, there wasn't much room for it. But hey, I'm pumped to take this to the next level
marketing@lists.fedoraproject.org