[Proposal] Auto-publish CommBlog posts to main @Fedora Twitter Account

[Remy DeCausemaker]

mktgs,

As per a discussion we've been having on the commops list
(https://lists.fedoraproject.org/archives/list/[e-mail]...
) Churchyard has pointed out that the @Fedoracommunity twitter account
is basically just an RSS feed, and that the machine generated titles
are boring, and not very engaging for current or potential followers.
I've been asked to put forth a proposal to unify our social media
auto-posting presences.

Currently, there are three active twitter accounts: @Fedora,
@Fedoracommunity and @Fedobot.

@Fedora https://twitter.com/fedora is our main twitter account, which
has the Fedora Magazine auto-publishing to that feed via the jetpack
plugin in Wordpress. It has 68.9K followers.

@Fedoracommunity https://twitter.com/fedoracommunity is a separate
twitter account we set up in the early days of the CommBlog, to test
out jetpack auto-posting. It has 143 followers.

@Fedobot  https://twitter.com/fedobot is a twitter bot that has been
used for experimental auto-posting not associated with our Wordpress
blogs, such as wordcloudbot (auto-posts wordclouds based on IRC
meeting logs.) It has 51 followers.

It has been suggested that we adjust the community blog's jetpack
plugin to post to the main @Fedora twitter account, so that we are not
dividing our content. The only possible issue that we have here is
that there is occasional cross-promotion that occurs between Magazine
and CommBlog. When we have big announcements--we post pointer or
wrapper articles between the two. This would create some overlap or
echo within the twitter feed.

Even with this echo consideration in mind, I would propose to the mktg
list that we auto-publish posts from the CommBlog to the main @Fedora
twitter account, now that we've established our readership and
editorial process a bit further.

This will *significantly* improve the visibility of our contributor
focused content published on CommBlog, as well as increase the
frequency of posts to the @Fedora twitter account (roughly 2-10
articles per week.)

Thank you all for your time and attention to this proposal, and votes
and discussions are welcome here.
--RemyD.



-- 
Remy DeCausemaker
Fedora Community Lead & Council
<decause(a)redhat.com&gt;
https://whatcanidoforfedora.org

[Marketing] [Proposal] Auto-publish CommBlog posts to main @Fedora Twitter Account

[Ryan Lerch]

On 29 Mar 2016 05:05, "Remy DeCausemaker" <decause(a)redhat.com&gt; wrote:
>  mktgs,
>
>  As per a discussion we've been having on the commops list
>  (
https://lists.fedoraproject.org/archives/list/[e-mail]...
>  ) Churchyard has pointed out that the @Fedoracommunity twitter
> account
>  is basically just an RSS feed, and that the machine generated titles
>  are boring, and not very engaging for current or potential followers.
>  I've been asked to put forth a proposal to unify our social media
>  auto-posting presences.
>
>  Currently, there are three active twitter accounts: @Fedora,
>  @Fedoracommunity and @Fedobot.
>
>  @Fedora https://twitter.com/fedora is our main twitter account, which
>  has the Fedora Magazine auto-publishing to that feed via the jetpack
>  plugin in Wordpress. It has 68.9K followers.
>
>  @Fedoracommunity https://twitter.com/fedoracommunity is a separate
>  twitter account we set up in the early days of the CommBlog, to test
>  out jetpack auto-posting. It has 143 followers.
>
>  @Fedobot  https://twitter.com/fedobot is a twitter bot that has been
>  used for experimental auto-posting not associated with our Wordpress
>  blogs, such as wordcloudbot (auto-posts wordclouds based on IRC
>  meeting logs.) It has 51 followers.
>
>  It has been suggested that we adjust the community blog's jetpack
>  plugin to post to the main @Fedora twitter account, so that we are not
>  dividing our content. The only possible issue that we have here is
>  that there is occasional cross-promotion that occurs between Magazine
>  and CommBlog. When we have big announcements--we post pointer or
>  wrapper articles between the two. This would create some overlap or
>  echo within the twitter feed.
>
>  Even with this echo consideration in mind, I would propose to the mktg
>  list that we auto-publish posts from the CommBlog to the main @Fedora
>  twitter account, now that we've established our readership and
>  editorial process a bit further.
>
>  This will *significantly* improve the visibility of our contributor
>  focused content published on CommBlog, as well as increase the
>  frequency of posts to the @Fedora twitter account (roughly 2-10
>  articles per week.)
>
>  Thank you all for your time and attention to this proposal, and votes
>  and discussions are welcome here.
>  --RemyD. 
-1 from me.

I don't think autoposting posts to the @fedora account is a good idea. We
currently don't even do this for the Magazine, and while it is extra manual
work, the human angle that is on the posts about magazine on the Fedora
Twitter feed is really nice (stickster currently does many of these, and
does an awesome job)

The main idea of the community blog account on Twitter is basically to just
be that firehose without slamming our 60K+ followers on @fedora with bot
generate posts.

Cheers,
Ryanlerch
>  --
>  Remy DeCausemaker
>  Fedora Community Lead & Council
>  <decause(a)redhat.com&gt;
>  https://whatcanidoforfedora.org
>  --
>  marketing mailing list
>  marketing(a)lists.fedoraproject.org
>  List info or to change your subscription:
>  https://admin.fedoraproject.org/mailman/listinfo/marketing

[Marketing] [Proposal] Auto-publish CommBlog posts to main @Fedora Twitter Account

[Matthew Miller]

On Tue, Mar 29, 2016 at 06:58:52AM +1000, Ryan Lerch wrote:
>  On 29 Mar 2016 05:05, "Remy DeCausemaker"
> <decause(a)redhat.com&gt; wrote:
>  -1 from me.
>  I don't think autoposting posts to the @fedora account is a good idea. We
>  currently don't even do this for the Magazine, and while it is extra manual
>  work, the human angle that is on the posts about magazine on the Fedora
>  Twitter feed is really nice (stickster currently does many of these, and
>  does an awesome job) 
Yeah, I agree with this. So I guess -1 if I get a vote. :)

-- 
Matthew Miller
<mattdm(a)fedoraproject.org&gt;
Fedora Project Leader

[Marketing] [Proposal] Auto-publish CommBlog posts to main @Fedora Twitter Account

[Joe Brockmeier]

On 03/28/2016 03:04 PM, Remy DeCausemaker wrote:
>  
>  It has been suggested that we adjust the community blog's jetpack
>  plugin to post to the main @Fedora twitter account, so that we are not
>  dividing our content. The only possible issue that we have here is
>  that there is occasional cross-promotion that occurs between Magazine
>  and CommBlog. When we have big announcements--we post pointer or
>  wrapper articles between the two. This would create some overlap or
>  echo within the twitter feed.
>  
>  Even with this echo consideration in mind, I would propose to the mktg
>  list that we auto-publish posts from the CommBlog to the main @Fedora
>  twitter account, now that we've established our readership and
>  editorial process a bit further.
>  
>  This will *significantly* improve the visibility of our contributor
>  focused content published on CommBlog, as well as increase the
>  frequency of posts to the @Fedora twitter account (roughly 2-10
>  articles per week.)
>  
>  Thank you all for your time and attention to this proposal, and votes
>  and discussions are welcome here. 
We've had two -1s for auto-posting, so I'd suggest a bit of a modification:

1) Let everything from Community Blog auto-post to @fedoracommunity, but
make the profile clear that's exactly what it is. No effort to build
following there but if it grows organically, spiffy.

2) Explicitly add Community Blog to sources for human-curated content
going to @fedora.

                              # # #

Also, can we get a sound-off on the humans who currently *are* curating
content? It feels a bit wild west to me at the moment, as I'm never
quite sure if there's anybody at the switch on a particular day.

And is anybody tending to @replies to @fedora?

Thanks,

jzb
-- 
Joe Brockmeier | Community Team, OSAS
jzb(a)redhat.com | http://community.redhat.com/
Twitter: @jzb  | http://dissociatedpress.net/

[Marketing] [Proposal] Auto-publish CommBlog posts to main @Fedora Twitter Account

[Ryan Lerch]

On Tue, Mar 29, 2016 at 11:31 AM, Joe Brockmeier <jzb(a)redhat.com&gt; wrote:

>  On 03/28/2016 03:04 PM, Remy DeCausemaker wrote:
>  >
>  > It has been suggested that we adjust the community blog's jetpack
>  > plugin to post to the main @Fedora twitter account, so that we are not
>  > dividing our content. The only possible issue that we have here is
>  > that there is occasional cross-promotion that occurs between Magazine
>  > and CommBlog. When we have big announcements--we post pointer or
>  > wrapper articles between the two. This would create some overlap or
>  > echo within the twitter feed.
>  >
>  > Even with this echo consideration in mind, I would propose to the mktg
>  > list that we auto-publish posts from the CommBlog to the main @Fedora
>  > twitter account, now that we've established our readership and
>  > editorial process a bit further.
>  >
>  > This will *significantly* improve the visibility of our contributor
>  > focused content published on CommBlog, as well as increase the
>  > frequency of posts to the @Fedora twitter account (roughly 2-10
>  > articles per week.)
>  >
>  > Thank you all for your time and attention to this proposal, and votes
>  > and discussions are welcome here.
>
>  We've had two -1s for auto-posting, so I'd suggest a bit of a modification:
>
>  1) Let everything from Community Blog auto-post to @fedoracommunity, but
>  make the profile clear that's exactly what it is. No effort to build
>  following there but if it grows organically, spiffy.
>
>  2) Explicitly add Community Blog to sources for human-curated content
>  going to @fedora.
>  
This is basically where we currently are at the moment. The @fedora feed
currently already has had many human-curated posts linking to magazine,
community blog and other blogs talking about Fedora, so not sure what the
change here is.

cheers,
ryanlerch

>                                # # #
>
>  Also, can we get a sound-off on the humans who currently *are* curating
>  content? It feels a bit wild west to me at the moment, as I'm never
>  quite sure if there's anybody at the switch on a particular day.
>
>  And is anybody tending to @replies to @fedora?
>
>  Thanks,
>
>  jzb
>  --
>  Joe Brockmeier | Community Team, OSAS
>  jzb(a)redhat.com | http://community.redhat.com/
>  Twitter: @jzb  | http://dissociatedpress.net/
>
>
>  --
>  marketing mailing list
>  marketing(a)lists.fedoraproject.org
>  List info or to change your subscription:
>  https://admin.fedoraproject.org/mailman/listinfo/marketing
>

[Marketing] [Proposal] Auto-publish CommBlog posts to main @Fedora Twitter Account

[Justin W. Flory]

On 03/28/2016 09:31 PM, Joe Brockmeier wrote:
>  On 03/28/2016 03:04 PM, Remy DeCausemaker wrote:
> >
> > It has been suggested that we adjust the community blog's jetpack
> > plugin to post to the main @Fedora twitter account, so that we are not
> > dividing our content. The only possible issue that we have here is
> > that there is occasional cross-promotion that occurs between Magazine
> > and CommBlog. When we have big announcements--we post pointer or
> > wrapper articles between the two. This would create some overlap or
> > echo within the twitter feed.
> >
> > Even with this echo consideration in mind, I would propose to the mktg
> > list that we auto-publish posts from the CommBlog to the main @Fedora
> > twitter account, now that we've established our readership and
> > editorial process a bit further.
> >
> > This will *significantly* improve the visibility of our contributor
> > focused content published on CommBlog, as well as increase the
> > frequency of posts to the @Fedora twitter account (roughly 2-10
> > articles per week.)
> >
> > Thank you all for your time and attention to this proposal, and votes
> > and discussions are welcome here.
>
>  We've had two -1s for auto-posting, so I'd suggest a bit of a modification:
>
>  1) Let everything from Community Blog auto-post to @fedoracommunity, but
>  make the profile clear that's exactly what it is. No effort to build
>  following there but if it grows organically, spiffy.
>
>  2) Explicitly add Community Blog to sources for human-curated content
>  going to @fedora.
>
>                                 # # #
>
>  Also, can we get a sound-off on the humans who currently *are* curating
>  content? It feels a bit wild west to me at the moment, as I'm never
>  quite sure if there's anybody at the switch on a particular day.
>
>  And is anybody tending to @replies to @fedora?
>  
I'm also -1 to auto-posting to the Fedora accounts because of the human 
aspect. It is possible to generate tailored messages within Jetpack for 
posts to automatically go out when an article is published, but this can 
cause problems when you post to multiple platforms (e.g. tagging 
@thisThing works on Twitter but doesn't on Facebook, Google+ has 
+thisThing and nobody else does, etc.).

In short, I think carefully curating the content posted to the "main" 
social media account is the right way to do it, even if it's more manual 
labor.

As for the Community Blog proposals listed by jzb, I'm +1 to both. I see 
no harm in having *ALL* CommBlog posts go to @fedoracommunity, but 
sometimes there might be an article that is worthwhile to share with the 
greater community, even those who aren't exclusively contributors to 
Fedora. Therefore, I also see no harm in having Community Blog articles 
posted to official @Fedora accounts while keeping the @fedoracommunity 
account standing.

In my eyes, the idea is that we handpick content from the CommBlog that 
should be syndicated with the larger social media presence. Not 
everything that comes out on the CommBlog needs to be shared on all the 
accounts all the time.

To help answer that question about who is behind Fedora social media, I 
CC'd the social media list in case anyone with privileges is watching 
that list and can chime in to confirm. As far as Twitter goes, I don't 
actively see the @Fedora account replying or engaging with replies or 
content, but I wonder if this is a manpower issue? This came up between 
me and bkp at a meeting, I think, but there are not any SOPs documenting 
how to get involved with social media or how someone can contribute 
outside of posting to the social-media mailing list. If more hands are 
needed for this, I would also be happy to volunteer some time to help 
with engagement.

--
Cheers,
Justin W. Flory
jflory7(a)gmail.com

[Marketing] [Proposal] Auto-publish CommBlog posts to main @Fedora Twitter Account

[Frinx C]

I would love to put focus in, and volunteer to help with with anything
Twitter related.
On Mar 30, 2016 8:48 PM, "Justin W. Flory" <jflory7(a)gmail.com&gt; wrote:

>  On 03/28/2016 09:31 PM, Joe Brockmeier wrote:
>
> > On 03/28/2016 03:04 PM, Remy DeCausemaker wrote:
> >
> >>
> >> It has been suggested that we adjust the community blog's jetpack
> >> plugin to post to the main @Fedora twitter account, so that we are not
> >> dividing our content. The only possible issue that we have here is
> >> that there is occasional cross-promotion that occurs between Magazine
> >> and CommBlog. When we have big announcements--we post pointer or
> >> wrapper articles between the two. This would create some overlap or
> >> echo within the twitter feed.
> >>
> >> Even with this echo consideration in mind, I would propose to the mktg
> >> list that we auto-publish posts from the CommBlog to the main @Fedora
> >> twitter account, now that we've established our readership and
> >> editorial process a bit further.
> >>
> >> This will *significantly* improve the visibility of our contributor
> >> focused content published on CommBlog, as well as increase the
> >> frequency of posts to the @Fedora twitter account (roughly 2-10
> >> articles per week.)
> >>
> >> Thank you all for your time and attention to this proposal, and votes
> >> and discussions are welcome here.
> >>
> >
> > We've had two -1s for auto-posting, so I'd suggest a bit of a
> > modification:
> >
> > 1) Let everything from Community Blog auto-post to @fedoracommunity, but
> > make the profile clear that's exactly what it is. No effort to build
> > following there but if it grows organically, spiffy.
> >
> > 2) Explicitly add Community Blog to sources for human-curated content
> > going to @fedora.
> >
> >                                # # #
> >
> > Also, can we get a sound-off on the humans who currently *are* curating
> > content? It feels a bit wild west to me at the moment, as I'm never
> > quite sure if there's anybody at the switch on a particular day.
> >
> > And is anybody tending to @replies to @fedora?
> >
> >
>  I'm also -1 to auto-posting to the Fedora accounts because of the human
>  aspect. It is possible to generate tailored messages within Jetpack for
>  posts to automatically go out when an article is published, but this can
>  cause problems when you post to multiple platforms (e.g. tagging @thisThing
>  works on Twitter but doesn't on Facebook, Google+ has +thisThing and nobody
>  else does, etc.).
>
>  In short, I think carefully curating the content posted to the "main"
>  social media account is the right way to do it, even if it's more manual
>  labor.
>
>  As for the Community Blog proposals listed by jzb, I'm +1 to both. I see
>  no harm in having *ALL* CommBlog posts go to @fedoracommunity, but
>  sometimes there might be an article that is worthwhile to share with the
>  greater community, even those who aren't exclusively contributors to
>  Fedora. Therefore, I also see no harm in having Community Blog articles
>  posted to official @Fedora accounts while keeping the @fedoracommunity
>  account standing.
>
>  In my eyes, the idea is that we handpick content from the CommBlog that
>  should be syndicated with the larger social media presence. Not everything
>  that comes out on the CommBlog needs to be shared on all the accounts all
>  the time.
>
>  To help answer that question about who is behind Fedora social media, I
>  CC'd the social media list in case anyone with privileges is watching that
>  list and can chime in to confirm. As far as Twitter goes, I don't actively
>  see the @Fedora account replying or engaging with replies or content, but I
>  wonder if this is a manpower issue? This came up between me and bkp at a
>  meeting, I think, but there are not any SOPs documenting how to get
>  involved with social media or how someone can contribute outside of posting
>  to the social-media mailing list. If more hands are needed for this, I
>  would also be happy to volunteer some time to help with engagement.
>
>  --
>  Cheers,
>  Justin W. Flory
>  jflory7(a)gmail.com
>
>
>  --
>  marketing mailing list
>  marketing(a)lists.fedoraproject.org
>  List info or to change your subscription:
>  https://admin.fedoraproject.org/mailman/listinfo/marketing
>