Hi Marketeers,
There is still some time left before a final slogan is required for the Fedora release web site. (Currently we use the slogan "Fire it up" from the Fedora 10 release.)
However, during the intervening period since we collected slogans, the artwork for Fedora 11 has changed significantly, dropping virtually all of the design elements on which we based our slogan guidance. This is not a negative comment; in fact, I really like the new artwork, which is quite different from the earlier versions that I liked as well. You might think I'm easy to please, but there are plenty of people who know me that will tell you otherwise! ;-) I prefer to think that our Artwork team just does consistently great work.
Now the artwork features a lion (which is appropriate given the etymology of the F11 release name, "Leonidas"). Since we try to tie the slogan to the artwork, I've come up with some candidates. I would like to open the door for 48 hours for more suggestions. At the end of the process, I'll look at the total list and pick from it.
I've updated the wiki and invite you to put in suggestions. *Please* look at the ground rules and try your best to stick to them. If you think your previous slogan should be considered, feel free to just copy it to the new table.
I'll look at the results on Saturday night or Sunday and touch base with the list with some thoughts. Thanks everyone!
https://fedoraproject.org/wiki/F11_release_slogan
Umm....
Let it ROAR
Heart of a Lion
THIS IS FEDORA! (cheesy I know)
These are probably stupid slogans though I gave it a shot. I'll think of more later.
Hutchint
On Thu, Apr 23, 2009 at 2:09 PM, Paul W. Frields stickster@gmail.comwrote:
Hi Marketeers,
There is still some time left before a final slogan is required for the Fedora release web site. (Currently we use the slogan "Fire it up" from the Fedora 10 release.)
However, during the intervening period since we collected slogans, the artwork for Fedora 11 has changed significantly, dropping virtually all of the design elements on which we based our slogan guidance. This is not a negative comment; in fact, I really like the new artwork, which is quite different from the earlier versions that I liked as well. You might think I'm easy to please, but there are plenty of people who know me that will tell you otherwise! ;-) I prefer to think that our Artwork team just does consistently great work.
Now the artwork features a lion (which is appropriate given the etymology of the F11 release name, "Leonidas"). Since we try to tie the slogan to the artwork, I've come up with some candidates. I would like to open the door for 48 hours for more suggestions. At the end of the process, I'll look at the total list and pick from it.
I've updated the wiki and invite you to put in suggestions. *Please* look at the ground rules and try your best to stick to them. If you think your previous slogan should be considered, feel free to just copy it to the new table.
I'll look at the results on Saturday night or Sunday and touch base with the list with some thoughts. Thanks everyone!
https://fedoraproject.org/wiki/F11_release_slogan
-- Paul W. Frields http://paul.frields.org/ gpg fingerprint: 3DA6 A0AC 6D58 FEC4 0233 5906 ACDB C937 BD11 3717 http://redhat.com/ - - - - http://pfrields.fedorapeople.org/ irc.freenode.net: stickster @ #fedora-docs, #fedora-devel, #fredlug
-- Fedora-marketing-list mailing list Fedora-marketing-list@redhat.com https://www.redhat.com/mailman/listinfo/fedora-marketing-list
Let it ROAR
That's actually nice !
Is « roar » an action verb in english ?
If so, it could be nice to use it as the main verb of the sentance, something like « Roar with pleasure » (but with something other than « pleasure », it's a Linux distribution, not an orgasm, even though some might have weird sexual perversions :)
----------
Mathieu Bridon (bochecha)
On Thu, Apr 23, 2009 at 10:48:41PM +0200, Mathieu Bridon (bochecha) wrote:
Let it ROAR
That's actually nice !
Could we please put suggestions on the wiki page? Thanks!
https://fedoraproject.org/wiki/F11_release_slogan#New_slogan_ideas
Is « roar » an action verb in english ?
Yes.
If so, it could be nice to use it as the main verb of the sentance, something like « Roar with pleasure » (but with something other than « pleasure », it's a Linux distribution, not an orgasm, even though some might have weird sexual perversions :)
Okay, maybe let's not put *that* one on the wiki. ;-)
On 04/23/2009 10:48 PM, Mathieu Bridon (bochecha) wrote:
Let it ROAR
That's actually nice !
Is « roar » an action verb in english ?
If so, it could be nice to use it as the main verb of the sentance, something like « Roar with pleasure » (but with something other than « pleasure », it's a Linux distribution, not an orgasm,
Actually I bet there's people that disagree with you here.
even though some
might have weird sexual perversions :)
Here too, but those I hope are different people...
-Jeroen
On Fri, Apr 24, 2009 at 5:39 AM, Jeroen van Meeuwen kanarip@kanarip.com wrote:
On 04/23/2009 10:48 PM, Mathieu Bridon (bochecha) wrote:
Let it ROAR
That's actually nice !
Is « roar » an action verb in english ?
If so, it could be nice to use it as the main verb of the sentance, something like « Roar with pleasure » (but with something other than « pleasure », it's a Linux distribution, not an orgasm,
Actually I bet there's people that disagree with you here.
even though some
might have weird sexual perversions :)
Here too, but those I hope are different people...
You can love your Fedora, just don't *LOVE* your Fedora. ;-)
Paul
lawl?
On Fri, Apr 24, 2009 at 8:04 AM, Paul Frields stickster@gmail.com wrote:
On Fri, Apr 24, 2009 at 5:39 AM, Jeroen van Meeuwen kanarip@kanarip.com wrote:
On 04/23/2009 10:48 PM, Mathieu Bridon (bochecha) wrote:
Let it ROAR
That's actually nice !
Is « roar » an action verb in english ?
If so, it could be nice to use it as the main verb of the sentance, something like « Roar with pleasure » (but with something other than « pleasure », it's a Linux distribution, not an orgasm,
Actually I bet there's people that disagree with you here.
even though some
might have weird sexual perversions :)
Here too, but those I hope are different people...
You can love your Fedora, just don't *LOVE* your Fedora. ;-)
Paul
-- Fedora-marketing-list mailing list Fedora-marketing-list@redhat.com https://www.redhat.com/mailman/listinfo/fedora-marketing-list
On Thu, Apr 23, 2009 at 04:09:48PM -0400, Paul W. Frields wrote:
Hi Marketeers,
There is still some time left before a final slogan is required for the Fedora release web site. (Currently we use the slogan "Fire it up" from the Fedora 10 release.)
However, during the intervening period since we collected slogans, the artwork for Fedora 11 has changed significantly, dropping virtually all of the design elements on which we based our slogan guidance. This is not a negative comment; in fact, I really like the new artwork, which is quite different from the earlier versions that I liked as well. You might think I'm easy to please, but there are plenty of people who know me that will tell you otherwise! ;-) I prefer to think that our Artwork team just does consistently great work.
Now the artwork features a lion (which is appropriate given the etymology of the F11 release name, "Leonidas"). Since we try to tie the slogan to the artwork, I've come up with some candidates. I would like to open the door for 48 hours for more suggestions. At the end of the process, I'll look at the total list and pick from it.
I've updated the wiki and invite you to put in suggestions. *Please* look at the ground rules and try your best to stick to them. If you think your previous slogan should be considered, feel free to just copy it to the new table.
I'll look at the results on Saturday night or Sunday and touch base with the list with some thoughts. Thanks everyone!
Thus far I really like "Lead the pack" the best -- but I'm going to hold this over for another 24 hours just in case someone comes in with a fantastic late-breaking entry.
what about: MESMERIZE LEADING IN FREEDOM
On Sun, Apr 26, 2009 at 9:16 AM, Paul W. Frields stickster@gmail.comwrote:
On Thu, Apr 23, 2009 at 04:09:48PM -0400, Paul W. Frields wrote:
Hi Marketeers,
There is still some time left before a final slogan is required for the Fedora release web site. (Currently we use the slogan "Fire it up" from the Fedora 10 release.)
However, during the intervening period since we collected slogans, the artwork for Fedora 11 has changed significantly, dropping virtually all of the design elements on which we based our slogan guidance. This is not a negative comment; in fact, I really like the new artwork, which is quite different from the earlier versions that I liked as well. You might think I'm easy to please, but there are plenty of people who know me that will tell you otherwise! ;-) I prefer to think that our Artwork team just does consistently great work.
Now the artwork features a lion (which is appropriate given the etymology of the F11 release name, "Leonidas"). Since we try to tie the slogan to the artwork, I've come up with some candidates. I would like to open the door for 48 hours for more suggestions. At the end of the process, I'll look at the total list and pick from it.
I've updated the wiki and invite you to put in suggestions. *Please* look at the ground rules and try your best to stick to them. If you think your previous slogan should be considered, feel free to just copy it to the new table.
I'll look at the results on Saturday night or Sunday and touch base with the list with some thoughts. Thanks everyone!
Thus far I really like "Lead the pack" the best -- but I'm going to hold this over for another 24 hours just in case someone comes in with a fantastic late-breaking entry.
-- Paul W. Frields http://paul.frields.org/ gpg fingerprint: 3DA6 A0AC 6D58 FEC4 0233 5906 ACDB C937 BD11 3717 http://redhat.com/ - - - - http://pfrields.fedorapeople.org/ irc.freenode.net: stickster @ #fedora-docs, #fedora-devel, #fredlug
-- Fedora-marketing-list mailing list Fedora-marketing-list@redhat.com https://www.redhat.com/mailman/listinfo/fedora-marketing-list
On Sun, Apr 26, 2009 at 9:16 AM, Paul W. Frields stickster@gmail.com wrote:
On Thu, Apr 23, 2009 at 04:09:48PM -0400, Paul W. Frields wrote:
Hi Marketeers,
There is still some time left before a final slogan is required for the Fedora release web site. (Currently we use the slogan "Fire it up" from the Fedora 10 release.)
However, during the intervening period since we collected slogans, the artwork for Fedora 11 has changed significantly, dropping virtually all of the design elements on which we based our slogan guidance. This is not a negative comment; in fact, I really like the new artwork, which is quite different from the earlier versions that I liked as well. You might think I'm easy to please, but there are plenty of people who know me that will tell you otherwise! ;-) I prefer to think that our Artwork team just does consistently great work.
Now the artwork features a lion (which is appropriate given the etymology of the F11 release name, "Leonidas"). Since we try to tie the slogan to the artwork, I've come up with some candidates. I would like to open the door for 48 hours for more suggestions. At the end of the process, I'll look at the total list and pick from it.
I've updated the wiki and invite you to put in suggestions. *Please* look at the ground rules and try your best to stick to them. If you think your previous slogan should be considered, feel free to just copy it to the new table.
I'll look at the results on Saturday night or Sunday and touch base with the list with some thoughts. Thanks everyone!
Thus far I really like "Lead the pack" the best -- but I'm going to hold this over for another 24 hours just in case someone comes in with a fantastic late-breaking entry.
I like this one; however, I'd like to point out that lions travel in prides... and wolves / wild dogs travel in packs. I'm not really a nitpicker, and I think it sounds good, but other people (those much more vocal than I :) ) may point out that the group of animals name doesn't exactly match up with the lion, and make a big woop-dee-doo about it. Just sayin' :)
Of course, "pride" does have some nice double-entendre action going for it, so things like "Lead with Pride" (or Lead the Pride?) would probably work well... "Run with Pride" would have a nice double-meaning (run the OS with pride, run with the pride of lions) - but I think the preferable thing would be to imply leadership (with lead) rather than being with the group (running with... not necessarily ahead). "Innovate with Pride" could work too... "Create with Pride" ...Okay, that one sounds like a label my mother would have sewn into my clothing at age 5, but I'm just throwing ideas out here that fit with the image. :)
I'll add to the wiki, thoughts welcome... I love making last minute suggestions. Doh!
-Robyn
On Sun, Apr 26, 2009 at 4:56 PM, Robyn Bergeron robyn.bergeron@gmail.com wrote:
On Sun, Apr 26, 2009 at 9:16 AM, Paul W. Frields stickster@gmail.com wrote:
On Thu, Apr 23, 2009 at 04:09:48PM -0400, Paul W. Frields wrote:
Hi Marketeers,
There is still some time left before a final slogan is required for the Fedora release web site. (Currently we use the slogan "Fire it up" from the Fedora 10 release.)
However, during the intervening period since we collected slogans, the artwork for Fedora 11 has changed significantly, dropping virtually all of the design elements on which we based our slogan guidance. This is not a negative comment; in fact, I really like the new artwork, which is quite different from the earlier versions that I liked as well. You might think I'm easy to please, but there are plenty of people who know me that will tell you otherwise! ;-) I prefer to think that our Artwork team just does consistently great work.
Now the artwork features a lion (which is appropriate given the etymology of the F11 release name, "Leonidas"). Since we try to tie the slogan to the artwork, I've come up with some candidates. I would like to open the door for 48 hours for more suggestions. At the end of the process, I'll look at the total list and pick from it.
I've updated the wiki and invite you to put in suggestions. *Please* look at the ground rules and try your best to stick to them. If you think your previous slogan should be considered, feel free to just copy it to the new table.
I'll look at the results on Saturday night or Sunday and touch base with the list with some thoughts. Thanks everyone!
Thus far I really like "Lead the pack" the best -- but I'm going to hold this over for another 24 hours just in case someone comes in with a fantastic late-breaking entry.
I like this one; however, I'd like to point out that lions travel in prides... and wolves / wild dogs travel in packs. I'm not really a nitpicker, and I think it sounds good, but other people (those much more vocal than I :) ) may point out that the group of animals name doesn't exactly match up with the lion, and make a big woop-dee-doo about it. Just sayin' :)
Of course, "pride" does have some nice double-entendre action going for it, so things like "Lead with Pride" (or Lead the Pride?) would probably work well... "Run with Pride" would have a nice double-meaning (run the OS with pride, run with the pride of lions) - but I think the preferable thing would be to imply leadership (with lead) rather than being with the group (running with... not necessarily ahead). "Innovate with Pride" could work too... "Create with Pride" ...Okay, that one sounds like a label my mother would have sewn into my clothing at age 5, but I'm just throwing ideas out here that fit with the image. :)
I'll add to the wiki, thoughts welcome... I love making last minute suggestions. Doh!
-Robyn
In my infinite wisdom, I failed to read the whole wiki page (yeah, I do that sometimes) - so I'd like to wholeheartedly endorse mizmo's "Lead the Pride" suggestion.
My viewpoint is simply that there are a lot of negative nancy's out there who might be mean, cruel and heartless about the mixture of the word "pack" with the image of a lion. On their blogs, in the press, etc....
On Sun, Apr 26, 2009 at 05:02:07PM -0700, Robyn Bergeron wrote:
On Sun, Apr 26, 2009 at 4:56 PM, Robyn Bergeron robyn.bergeron@gmail.com wrote:
On Sun, Apr 26, 2009 at 9:16 AM, Paul W. Frields stickster@gmail.com wrote:
Thus far I really like "Lead the pack" the best -- but I'm going to hold this over for another 24 hours just in case someone comes in with a fantastic late-breaking entry.
I like this one; however, I'd like to point out that lions travel in prides... and wolves / wild dogs travel in packs. I'm not really a nitpicker, and I think it sounds good, but other people (those much more vocal than I :) ) may point out that the group of animals name doesn't exactly match up with the lion, and make a big woop-dee-doo about it. Just sayin' :)
Of course, "pride" does have some nice double-entendre action going for it, so things like "Lead with Pride" (or Lead the Pride?) would probably work well... "Run with Pride" would have a nice double-meaning (run the OS with pride, run with the pride of lions) - but I think the preferable thing would be to imply leadership (with lead) rather than being with the group (running with... not necessarily ahead). "Innovate with Pride" could work too... "Create with Pride" ...Okay, that one sounds like a label my mother would have sewn into my clothing at age 5, but I'm just throwing ideas out here that fit with the image. :)
I'll add to the wiki, thoughts welcome... I love making last minute suggestions. Doh!
In my infinite wisdom, I failed to read the whole wiki page (yeah, I do that sometimes) - so I'd like to wholeheartedly endorse mizmo's "Lead the Pride" suggestion.
My viewpoint is simply that there are a lot of negative nancy's out there who might be mean, cruel and heartless about the mixture of the word "pack" with the image of a lion. On their blogs, in the press, etc....
I think there are always people who will find negative things to say about any given marketing slogan. It comes with the territory, honestly. There are plenty of ways to turn "Fire it up" into a negative too ("Set it on fire!" "Flame on!"), but we can't really design to the standard of "Stop anyone from saying anything negative."
Mo's original suggestion was "Lead the pack," and I still like that one, despite the fact that it's not as correct a word choice as it could be. It's a more familiar idiom and therefore not as awkward as "Lead the pride." But I agree that the sheer number of people who say, "Lions don't travel in packs" will just distract from the message, which is enough to knock it out of the running.
On the other hand, "Lead the pride" doesn't have to mean just leading a pride of lions -- it may mean that all FOSS users can be proud of using and running FOSS, but that Fedora is at the forefront of that *feeling* of pride. I'm not sure that clever twist, though, is enough to overcome the inherent awkwardness of the actual wording.
So given these issues, I'll fall back to the slogan "Reign." It's short, simple, and best of all, multifaceted. Coincidentally, Mo submitted this one too, but I want to thank *everyone* who donated a clever slogan for consideration. Great job, everybody!
I talked this over with my wife, with whom I consult for many important things (like marketing slogans for projects in which she has no involvement -- oh, I meant "important to *ME*"). She suggested the slogan "Let the women do all the work." Those of you who know something about lions' social and survival behaviors will get a kick out of that. I *think* she was being tongue in cheek....
2009/4/28 Paul W. Frields stickster@gmail.com:
On Sun, Apr 26, 2009 at 05:02:07PM -0700, Robyn Bergeron wrote:
On Sun, Apr 26, 2009 at 4:56 PM, Robyn Bergeron robyn.bergeron@gmail.com wrote:
On Sun, Apr 26, 2009 at 9:16 AM, Paul W. Frields stickster@gmail.com wrote:
Thus far I really like "Lead the pack" the best -- but I'm going to hold this over for another 24 hours just in case someone comes in with a fantastic late-breaking entry.
I like this one; however, I'd like to point out that lions travel in prides... and wolves / wild dogs travel in packs. I'm not really a nitpicker, and I think it sounds good, but other people (those much more vocal than I :) ) may point out that the group of animals name doesn't exactly match up with the lion, and make a big woop-dee-doo about it. Just sayin' :)
Of course, "pride" does have some nice double-entendre action going for it, so things like "Lead with Pride" (or Lead the Pride?) would probably work well... "Run with Pride" would have a nice double-meaning (run the OS with pride, run with the pride of lions) - but I think the preferable thing would be to imply leadership (with lead) rather than being with the group (running with... not necessarily ahead). "Innovate with Pride" could work too... "Create with Pride" ...Okay, that one sounds like a label my mother would have sewn into my clothing at age 5, but I'm just throwing ideas out here that fit with the image. :)
I'll add to the wiki, thoughts welcome... I love making last minute suggestions. Doh!
In my infinite wisdom, I failed to read the whole wiki page (yeah, I do that sometimes) - so I'd like to wholeheartedly endorse mizmo's "Lead the Pride" suggestion.
My viewpoint is simply that there are a lot of negative nancy's out there who might be mean, cruel and heartless about the mixture of the word "pack" with the image of a lion. On their blogs, in the press, etc....
I think there are always people who will find negative things to say about any given marketing slogan. It comes with the territory, honestly. There are plenty of ways to turn "Fire it up" into a negative too ("Set it on fire!" "Flame on!"), but we can't really design to the standard of "Stop anyone from saying anything negative."
I think "Stop anyone from saying anything negative" would also make a great slogan.
-Yaakov
On Sun, 26 Apr 2009, Paul W. Frields wrote:
Thus far I really like "Lead the pack" the best -- but I'm going to hold this over for another 24 hours just in case someone comes in with a fantastic late-breaking entry.
I like it too.
Fearless Leader, has a final decision been made now? :)
--Max, writing this email on an airplane
There is still some time left before a final slogan is required for the Fedora release web site. (Currently we use the slogan "Fire it up" from the Fedora 10 release.)
What about "Fight for freedom"? It may be appropriated since F11 theme is about Leonidas and the Spartan's fight for freedom.
Leo
On Tue, Apr 28, 2009 at 11:38:54AM -0300, Leonardo Menezes Vaz wrote:
There is still some time left before a final slogan is required for the Fedora release web site. (Currently we use the slogan "Fire it up" from the Fedora 10 release.)
What about "Fight for freedom"? It may be appropriated since F11 theme is about Leonidas and the Spartan's fight for freedom.
Fighting is not something I feel we should associate with Fedora. (Although it's good alliteration!) :-)
On Tue, Apr 28, 2009 at 11:38:54AM -0300, Leonardo Menezes Vaz wrote:
There is still some time left before a final slogan is required for the Fedora release web site. (Currently we use the slogan "Fire it up" from the Fedora 10 release.)
What about "Fight for freedom"? It may be appropriated since F11 theme is about Leonidas and the Spartan's fight for freedom.
Fighting is not something I feel we should associate with Fedora. (Although it's good alliteration!) :-)
-- Paul W. Frields http://paul.frields.org/ gpg fingerprint: 3DA6 A0AC 6D58 FEC4 0233 5906 ACDB C937 BD11 3717 http://redhat.com/ - - - - http://pfrields.fedorapeople.org/ irc.freenode.net: stickster @ #fedora-docs, #fedora-devel, #fredlug
I second that! I feel fighting signifies that Fedora is in competition with other distros which we are not!
On Tue, Apr 28, 2009 at 04:05:20PM +0000, Leonardo.Vaz@gmail.com wrote:
Fighting is not something I feel we should associate with Fedora.
Sure Paul. ;)
(Although it's good alliteration!) :-)
Gotta think a little more. Maybe I can suggest something else in time. :)
I've already edited the wiki to let folks know -- I've closed the entry window already, in line with the guidance I sent previously.
So far, "Reign" is the clear front-runner.
I like the "Reign with Pride" slogan as it has many meanings, is short and simply shows that Fedora reigns (or at least should reign) over all operating systems. It shows that we should really be pride of the FOSS we are using and of showing the way to others and clearing the road for them. The true king is the one who is willing to serve his followers and who is making and showing the way for others.
-- Jere Samuli Perttula
On Wed, Apr 29, 2009 at 00:48, Paul W. Frields stickster@gmail.com wrote:
On Tue, Apr 28, 2009 at 04:05:20PM +0000, Leonardo.Vaz@gmail.com wrote:
Fighting is not something I feel we should associate with Fedora.
Sure Paul. ;)
(Although it's good alliteration!) :-)
Gotta think a little more. Maybe I can suggest something else in time. :)
I've already edited the wiki to let folks know -- I've closed the entry window already, in line with the guidance I sent previously.
So far, "Reign" is the clear front-runner.
-- Paul W. Frields http://paul.frields.org/ gpg fingerprint: 3DA6 A0AC 6D58 FEC4 0233 5906 ACDB C937 BD11 3717 http://redhat.com/ - - - - http://pfrields.fedorapeople.org/ irc.freenode.net: stickster @ #fedora-docs, #fedora-devel, #fredlug
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On Tue, 28 Apr 2009 11:37:59 -0400 "Paul W. Frields" stickster@gmail.com wrote:
On Tue, Apr 28, 2009 at 11:38:54AM -0300, Leonardo Menezes Vaz wrote:
There is still some time left before a final slogan is required for the Fedora release web site. (Currently we use the slogan "Fire it up" from the Fedora 10 release.)
What about "Fight for freedom"? It may be appropriated since F11 theme is about Leonidas and the Spartan's fight for freedom.
Fighting is not something I feel we should associate with Fedora. (Although it's good alliteration!) :-)
Following Leonardo's suggestion...
"Fedora 11 - Leonidas: The king of freedom" ?
Cheers, Douglas
marketing@lists.fedoraproject.org
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Emilio Simpkins -
jere samuli perttula -
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Leonardo.Vaz＠gmail.com
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Mathieu Bridon -
Max Spevack -
Paul W. Frields -
Rashadul Islam -
Robyn Bergeron -
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Terrance Hutchinson -
Yaakov Nemoy