Soar sounds too much like stock price stuff IMHO, why not "The F in Freedom" or "rising by design" "powered by freedom" "Crossing the tipping point" "More Freedom"
Ah, #needbeer ;-)
Jan
----- Original Message ----- From: marketing-bounces@lists.fedoraproject.org marketing-bounces@lists.fedoraproject.org To: Fedora Marketing team marketing@lists.fedoraproject.org Sent: Mon Aug 23 12:39:46 2010 Subject: Re: release slogan, round 2.
On Mon, Aug 23, 2010 at 12:00 AM, Robyn Bergeron robyn.bergeron@gmail.com wrote:
In an effort to come up with something that ties into our theme, I've done a little bit of thinking about some of our theme descriptions (http://fedoraproject.org/wiki/Fedora_14_release_slogan#Themes).
I started off with some words, and flipped (err, hit spacebar a lot) through the thesaurus online to see what other words came up.
I started off with - emerge/emergence - started working with the words lead, rise, direction, advance... still didn't get a lot of things. But what I have so far is:
Rise Up. Be everywhere. Soar.
Annnnnnd... that's it.
I'm not sure if we should kick off a second wiki table on the same page, or just bring suggestions to the marketing meeting on tuesday. If anyone would like to throw in a suggestion either way, I'm happy to follow.
"Rise Up" is at the wiki and I like it. Not sure if we are going to get problems with riseup.net or riseuplabs.org
"Soar" can be conflicted with http://sourceforge.net/projects/soar/ For me this a minor conflict.
What about "freedom ascension" ? I am a bit shy to propose as English is not my first language. Sometimes I feel that I don't fully grasp the meaning. But again I hate to have matches on google ... http://www.ascensionsoftware.com
Just putting this out there for discussion, or not: Is $SLOGAN=NONE still an option? Looking at the distro landscape, it appears that we're the only ones that do it -- and if we're not the only ones doing it, that would affirm my main point that slogans may be so secondary to any distro's release name that they are irrelevant.
Larry Cafiero
On Mon, Aug 23, 2010 at 10:03 AM, Jan Wildeboer jwildebo@redhat.com wrote:
Soar sounds too much like stock price stuff IMHO, why not "The F in Freedom" or "rising by design" "powered by freedom" "Crossing the tipping point" "More Freedom"
Ah, #needbeer ;-)
Jan
----- Original Message ----- From: marketing-bounces@lists.fedoraproject.org marketing-bounces@lists.fedoraproject.org To: Fedora Marketing team marketing@lists.fedoraproject.org Sent: Mon Aug 23 12:39:46 2010 Subject: Re: release slogan, round 2.
On Mon, Aug 23, 2010 at 12:00 AM, Robyn Bergeron robyn.bergeron@gmail.com wrote:
In an effort to come up with something that ties into our theme, I've done a little bit of thinking about some of our theme descriptions (http://fedoraproject.org/wiki/Fedora_14_release_slogan#Themes).
I started off with some words, and flipped (err, hit spacebar a lot) through the thesaurus online to see what other words came up.
I started off with - emerge/emergence - started working with the words lead, rise, direction, advance... still didn't get a lot of things. But what I have so far is:
Rise Up. Be everywhere. Soar.
Annnnnnd... that's it.
I'm not sure if we should kick off a second wiki table on the same page, or just bring suggestions to the marketing meeting on tuesday. If anyone would like to throw in a suggestion either way, I'm happy to follow.
"Rise Up" is at the wiki and I like it. Not sure if we are going to get problems with riseup.net or riseuplabs.org
"Soar" can be conflicted with http://sourceforge.net/projects/soar/ For me this a minor conflict.
What about "freedom ascension" ? I am a bit shy to propose as English is not my first language. Sometimes I feel that I don't fully grasp the meaning. But again I hate to have matches on google ... http://www.ascensionsoftware.com
-- Neville https://fedoraproject.org/wiki/User:Yn1v Linux User # 473217
Check: http://www.clickmanagua.com
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On Mon, Aug 23, 2010 at 11:22, Larry Cafiero larry.cafiero@gmail.com wrote:
Just putting this out there for discussion, or not: Is $SLOGAN=NONE still an option? Looking at the distro landscape, it appears that we're the only ones that do it -- and if we're not the only ones doing it, that would affirm my main point that slogans may be so secondary to any distro's release name that they are irrelevant.
Larry Cafiero
To be honest.. are Release Names really used by people when talking about Fedora? I see that more often in the Ubuntu/Debian communities than ever in Fedora/RHL communities.
On Monday, August 23, 2010 06:37:33 pm Stephen John Smoogen wrote:
On Mon, Aug 23, 2010 at 11:22, Larry Cafiero larry.cafiero@gmail.com wrote:
Just putting this out there for discussion, or not: Is $SLOGAN=NONE still an option? Looking at the distro landscape, it appears that we're the only ones that do it -- and if we're not the only ones doing it, that would affirm my main point that slogans may be so secondary to any distro's release name that they are irrelevant.
Larry Cafiero
To be honest.. are Release Names really used by people when talking about Fedora? I see that more often in the Ubuntu/Debian communities than ever in Fedora/RHL communities.
How about "Free as in Fedora"...? ;)
Luke
On Mon, Aug 23, 2010 at 10:37 AM, Stephen John Smoogen <
To be honest.. are Release Names really used by people when talking about Fedora? I see that more often in the Ubuntu/Debian communities than ever in Fedora/RHL communities.
Frankly, yes. It's easy to refer to F13 as Goddard, just as it's common for those in Ubuntu to talk about Feisty, Gutsy, Karmic, Lucid, etc., in referring to those releases. In fact, more times than not during the course of a presentation, I'll refer to the release by name rather than by number.
But I've never really used the slogans when describing any Fedora release, so I don't think we should be comparing release names to release slogans.
My point -- maybe missed, maybe not -- is how important is a slogan if choosing one is causing problems and taking away from time better spent elsewhere?
[Incidentally, I am just north of ambivalent about the slogan: If we have one, fine; if not, oh well. So I really don't have a horse in this race, so to speak.]
Larry Cafiero
On Tue, Aug 24, 2010 at 14:42, Larry Cafiero larry.cafiero@gmail.com wrote:
On Mon, Aug 23, 2010 at 10:37 AM, Stephen John Smoogen <
To be honest.. are Release Names really used by people when talking about Fedora? I see that more often in the Ubuntu/Debian communities than ever in Fedora/RHL communities.
Re-reading my text, I was more rude than I expected myself to be. I apologize for any offence as I should have put more reasoning into why I brought it up.
Frankly, yes. It's easy to refer to F13 as Goddard, just as it's common for those in Ubuntu to talk about Feisty, Gutsy, Karmic, Lucid, etc., in referring to those releases. In fact, more times than not during the course of a presentation, I'll refer to the release by name rather than by number.
Whenever I have done that even back in the day I usually got blank stares from people. When people outside of some Fedora people mention a release it always seems to be F13 FC6 etc etc. But that might be just the type of people I end up hanging with. [Beyond the
But I've never really used the slogans when describing any Fedora release, so I don't think we should be comparing release names to release slogans.
To me they are the same thing.. words that describe something that I see in a release literature but not in RL. Beyond the fun of trying to pick something for it.. I don't see a reason for either of them myself. [And beyond the fact that my (and 2-3 developers) choice of Apollo was RHL5.2 I really cant remember one past 6 months.]
My point -- maybe missed, maybe not -- is how important is a slogan if choosing one is causing problems and taking away from time better spent elsewhere?
Ok now I understand better. My view was that if it were causing fun like the release names seem to do.. why not. However it is more legal headaches.
[Incidentally, I am just north of ambivalent about the slogan: If we have one, fine; if not, oh well. So I really don't have a horse in this race, so to speak.]
Larry Cafiero
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On Mon, Aug 23, 2010 at 1:22 PM, Larry Cafiero larry.cafiero@gmail.com wrote:
Just putting this out there for discussion, or not: Is $SLOGAN=NONE still an option?
Yes, it's still an option. My plan was to 1) figure out what to do for an F14 slogan and then 2) come up with a long-term plan. Are you suggesting not having a slogan for F14, or not having a slogan at all, or both?
-- Jared Smith Fedora Project Leader
On Mon, Aug 23, 2010 at 03:09:22PM -0400, Jared K. Smith wrote:
On Mon, Aug 23, 2010 at 1:22 PM, Larry Cafiero larry.cafiero@gmail.com wrote:
Just putting this out there for discussion, or not: Is $SLOGAN=NONE still an option?
Yes, it's still an option. My plan was to 1) figure out what to do for an F14 slogan and then 2) come up with a long-term plan. Are you suggesting not having a slogan for F14, or not having a slogan at all, or both?
I suggested in a couple meetings and other places that a release-specific slogan that changes every six months doesn't meet the "simplify and amplify" advice that professional marketeer Chris Grams gave us in the Marketing FAD earlier this year. I think Larry may be harkening back to that (or maybe he and I are just simpatico on this?).
There's a front web page redesign going on right now. I think it makes more sense for us to invest in a long-term message there that is consistent with Fedora in general, as opposed to one specific release theme like the release-specific slogan.
On Mon, Aug 23, 2010 at 12:09 PM, Jared K. Smith jsmith@fedoraproject.orgwrote:
Yes, it's still an option. My plan was to 1) figure out what to do for an F14 slogan and then 2) come up with a long-term plan. Are you suggesting not having a slogan for F14, or not having a slogan at all, or both?
Again, I do not have a horse in this race, so to speak, nor am I aiming to beat a dead one :-) My only point is that if a slogan is problematic this time, perhaps we should shelve it and not get hung up on it in lieu of delaying other marketing matters.
I can't remember if the marketing value of slogans has been touched on in the past, and if it has, I seem to have missed it (sorry). But as I mentioned in another post, I don't think the slogan is as important as the release name and, as such, the slogan tends to be forgettable (without looking it up, what was the slogan for Fedora 9? See?)
[BTW, Paul, I had forgotten about that missive you mentioned in your post until now, but it was purely coincidental that I brought this topic up.]
Larry Cafiero
marketing@lists.fedoraproject.org