usb stick specify as /dev/sdz

[Frank Murphy]

Is it possible to have a usb stick 
used a specific /dev/sdz
based on device label

So no matter which usb slot,
it's pugged into, gets the same sdz

my udev rule. so far:
BUS=="usb",
KERNEL=="sd*",
ATTRS{label}=="foo_or_bar",
[...]