[Fedora-ambassadors-list] Re: Inquiry - General marketing questions from a student of international business
Tejas Dinkar
tejasdinkar at gmail.com
Sat Mar 25 19:22:07 UTC 2006
On Fri, 2006-03-24 at 22:24 +0100, Patrick Windt wrote:
> The license fees alone would make it beneficial.
Let us not forget the joy of helping one's neighbor
> The problem I currently see in the Open Source is that, on one hand
> you have a point that open source is about choices and everyone does
> marketing in his or her own way. But on the other hand the marketing
> efforts become so fragmented that it has lost a great deal of
> effectiveness.
Cathedral/Bazaar... We are disorganized to some extend, but we spread
our message because we are united by our passion for OSS.
> May I ask whether you (plural) have had marketing education or
> experiences other than this? Not to mean disrespectful, just being
> curious.
Well, I have no marketing education at all. And IMO, (not to be
disrespectful), that is probably my strong point. Traditional rules
don't always apply when you are working on FOSS
> I do want to contribute to spread of open source software, but I need
> to understand how others will benefit from it, which I am in the
> process of learning "these days".
Great :)
> Very kind regards,
>
> Patrick
>
>
>
> On 3/24/06, Alex Maier <lxmaier at gmail.com> wrote:
> I will respond to some questions, as most of them were
> answered by the
> great post by Tejas. and BTW, no offense taken--direct
> questions are
> the best!
>
> On 3/23/06, Patrick Windt <paddy.windt at gmail.com> wrote:
> > I just feel fascinated by the task of marketeers in the
> Fedora community.
> > Although you are not a commercial distribution, I should
> believe that even
> > the marketing department has some goals to obtain? For
> example; get review
> > in 5 magazines a month, or get so many registered fedora
> users, or so many
> > downloads....
>
> Nope, we do not have any set goals, and we do not have a
> structure to
> enforce them. Whatever the community does, is great, and a
> good thing
> is that there are thousands of people out there who each
> contribute
> whatever little resources they can spare, and together we
> achieve the
> impact you see.
>
> > Finally, is the marketing "department" of the fedora
> community in contact
> > with the creators/developers?
>
> Yes, by all means. As we are not a commercial organization,
> but a
> group of volunteers, many of us "moonlight" as developers or
> vice
> versa. We have email lists to which anyone can subscribe, such
> as
> fedora-marketing list, and on these lists everyone can submit
> their
> input.
>
> We also have a wiki, on which our projects and sub-projects
> keep their
> information for the whole world to review and comment on.
>
> This is how we ensure that information flows freely between
> the
> projects within Fedora, as well as between the project itself
> and the
> rest of the world :)
>
> Now if I may ask you a question--in what project are you going
> to use
> the information about Fedora? Is there any way you might be
> interested
> in contributing?
>
> Thank you,
> Alex
>
> > On 3/23/06, Alex Maier <lxmaier at gmail.com> wrote:
> > > Partick,
> > >
> > > Please visit http://fedoraproject.org/wiki/Marketing/ for
> > some
> > > background information.
> > >
> > > Fedora is not a commercial distribution, so we do not
> really have a
> > > corporate strategy behind all our actions. Rather, we try
> to draw
> > > attention to our projects and recruit more contributors.
> > >
> > > I have forwarded your request to fedora-marketing-list,
> and the folks
> > > there shall be in touch with you shortly with all sorts of
> in-depth
> > > comments.
> > >
> > > I really do not feel like I am the only person who konws
> all the truth
> > > about Fedora Marketin, and this is why I asked them to
> help me out :)
> > >
> > > If you have any more questions, please do not hesitate to
> get in touch
> > > with me again--I will try to help as much as I can.
> > >
> > > Thank you,
> > > Alex
> > >
> > > On 3/20/06, Patrick Windt <paddy.windt at gmail.com> wrote:
> > > > Dear mrs. Maier,
> > > >
> > > > So if I get this right, seeing that you are indeed head
> of marketing,
> > the
> > > > fedora marketing team focusses their attention on
> promotion. Is Fedora
> > Core
> > > > not adapted to fit the needs of it's members, by lets
> say a broad
> > survey, or
> > > > is it estimated what the target audience wants?
> > > >
> > > > Does the fedora marketing team have any firm strategic
> or operational
> > > > targets to obtain?
> > > >
> > > > I'm mostly interested in fedora's marketing strategy
> since it is very
> > much
> > > > different from a regular company. It is indeed non
> profitable and you do
> > not
> > > > have a tangible item.
> > > >
> > > > Friendly greetings,
> > > >
> > > > Patrick
> > > >
> > > >
> > > > On 3/20/06, Alex Maier < lxmaier at gmail.com> wrote:
> > > > > Dear Patrick,
> > > > >
> > > > > Thank you very much for your inquiry. I lead the
> Ambassadors project,
> > > > > and this is what I can speak for :)
> > > > >
> > > > > The Ambassadors project is a grass-roots initiative
> mostly centered
> > > > > around "getting the word out" to the people outside
> the Fedora project
> > > > > and also helping Fedora Project communicate with
> Fedora and Linux
> > > > > community.
> > > > >
> > > > > If you have any more questions, please feel free to
> get in touch with
> > > > > me or the entire Steering Committee (Famsco) for more
> help.
> > > > >
> > > > > Thank you very much for your interest in Fedora,
> > > > > Alex
> > > > >
> > > > > On 3/18/06, Patrick Windt <paddy.windt at gmail.com>
> wrote:
> > > > > > Dear mrs. Maier,
> > > > > >
> > > > > > As an international marketing student, I was
> wondering in what
> > aspects
> > > > the
> > > > > > marketing department of "fedora" is integrated in
> the final product
> > > > release.
> > > > > > Or is the marketing of fedora solely based on
> "getting the word out"
> > ?
> > > > > >
> > > > > > I would love to get some insight in the marketing
> plan of Fedora...
> > > > > >
> > > > > > --
> > > > > > Kind regards,
> > > > > >
> > > > > > Patrick Windt
> > > > > > paddy.windt at gmail.com
> > > > >
> > > > >
> > > > > --
> > > > > Check out the new content on Fedora Project page!
> > http://fedoraproject.org
> > > > >
> > > >
> > > >
> > > >
> > > > --
> > > >
> > > > Kind regards,
> > > >
> > > > Patrick Windt
> > > > paddy.windt at gmail.com
> > >
> > >
> > > --
> > > Check out the new content on Fedora Project page!
> http://fedoraproject.org
> > >
> >
> >
> >
> > --
> >
> > Kind regards,
> >
> > Patrick Windt
> > paddy.windt at gmail.com
>
>
> --
> Check out the new content on Fedora Project page!
> http://fedoraproject.org
>
>
>
> --
> Kind regards,
>
> Patrick Windt
> paddy.windt at gmail.com
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