[Ambassadors] Marketing requirements - what do the ambassadors need?

Jiri Eischmann eischmann at redhat.com
Tue Jun 16 07:18:40 UTC 2015


Striker Leggette píše v Po 15. 06. 2015 v 16:05 -0400:
> 
> On 06/15/2015 01:56 PM, Jiri Eischmann wrote:
> > Hi Ankur,
> > it's a bit sad that you haven't received any reply because we -
> > ambassadors - have been complaining about lack of marketing 
> > materials
> > for a long time.
> > 
> > What I would definitely like to see are materials with some
> > content/message. Giving away materials with Fedora logos is fine, 
> > it
> > supports branding, but it doesn't address new users.
> > I'd love to have something that I can give to someone who stops by 
> > our
> > booth, knows nothing about Fedora, and would like to learn more.
> > DVDs served well in these situations, but fewer and fewer computers
> > have DVD drives and they're less and less useful. And we don't have
> > anything else which we can give them and which make them learn more
> > about Fedora and give it a try. It's all stickers, badges, pins,...
> 
> One thing I would like to see here are more USB Live drives.  Having
> Live Workstation drives are nice, but if we could get drives with
> different DEs and have them sitting next to a machine where people 
> could
> play with the different DEs (like what Southern_Gentleman did at 2015
> SELF) would be nice.  It is simple to 'dd' a Live ISO to a USB stick,
> that's not the hard part.  Having different sticks with [Fedora 
> Gnome],
> [Fedora KDE], etc. printed on them is the more cost-related issue.

I think everyone would like to see more USB drives. However, they're
not cheap enough to use them as giveaways. The unit cost of DVDs is
around $.35 while a USB drive of a sufficient size is at least $5.

> Flyers are definitely a good idea. I've also been playing with an 
> idea
> > to make a "Getting Started with Fedora" booklet. It would have 10
> > -20
> > pages and it would serve as a starting point and would answer 
> > questions
> > like "what is Fedora?", "what can it offer to me?", "where do I get
> > it?", "how do I install it?", "how can I start using it?",...
> 
> I like this idea, and would like to add other things to the list.  We
> should get some statistics about what new users ask about the most
> (besides bug-related issues) and put those on the list in the Flyer.
> 
> > 
> > BTW release specific flyers is no issue for us in EMEA. I can have 
> > them
> > printed in one day and in any quantities, we're quite flexible in 
> > that,
> > so we can do stuff that will be relevant just for one release.
> > 
> > Jiri
> > --
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> > ambassadors at lists.fedoraproject.org
> > https://admin.fedoraproject.org/mailman/listinfo/ambassadors
> 
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