Attention / Interest / Desire / Action,, or why marketing 'the Fedora project' is a bad idea.

Greg DeKoenigsberg gdk at
Sun Jun 19 10:54:25 UTC 2005

On Sat, 18 Jun 2005, seth vidal wrote:

> Pretty positive that we can't change the front page of
> w/o an act of law. :)

Naaah, you don't need an act of law.  You just need an act of gdk, when he 
has the time.  ;-)

> > "The Fedora Project is an open source project sponsored by Red Hat and 
> > supported by the Fedora community. It is also a proving ground for new 
> > technology that may eventually make its way into Red Hat products. It is 
> > not a supported product of Red Hat, Inc."
> > 
> > So far readers don't know:
> > - That Fedora is a Linux distro, or an Operating System
> > - Why it's good
> > - Where to get it
> > - Where to get help for it
> > 
> > They do know:
> > - That its Open Source
> > - That stuff in it may end up in RHEL
> > - That it is not supported by Red Hat
> > 
> > Given this, are yous sure is currently focused towards 
> > end users?

I think there's some merit to what Mike says here.  We can stand to make 
it a little clearer why to use Fedora Core The Operating System.

1. WHY IT'S GOOD.  Because the distro itself is basically an alpha of 
RHEL, the most stable Linux distro on Earth, and because the universe of 
packages around the distro will get bigger and bigger and bigger and 
constantly more useful.

2. WHERE TO GET IT.  A great big GET IT NOW button.


So I'm okay with a little rework, if someone's got better wordsmithery 
that I can use.

That said:

* Latest Fedora News will stay.

* When the Foundation is established, we'll need to revisit this question 

* The hard part isn't getting users; it's getting contributors.  I think 
that the marketing group should focus on the second objective as much as, 
if not more than, the first objective.


_____________________  ____________________________________________
  Greg DeKoenigsberg ] [ the future masters of technology will have
 Community Relations ] [ to be lighthearted and intelligent.  the
             Red Hat ] [ machine easily masters the grim and the 
                     ] [ dumb.  --mcluhan

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