07721 at ipam.pt
Sat Feb 27 03:44:13 UTC 2010
On Fri, 2010-02-26 at 22:16 -0500, Mel Chua wrote:
> > I would like to share this with the list. This is the ESOMAR code.
> > http://www.esomar.org/index.php/codes-guidelines.html
> Thanks, Nelson - this is very useful, and has a lot of good things to
> consider. For folks like me who didn't know what the ESOMAR code was
> before reading the link, it's a (relatively short and quite
> well-phrased, actually) set of ethical considerations that market
> researchers should adhere to when doing their work - sort of a
> Hippocratic oath for marketing research.
> The biggest implication I can see for the work we do is the data privacy
> aspect - we want to be open about our processes, but how open do we want
> to be about the data people give us, and how can we communicate whatever
> choice we make for each survey clearly to the survey-takers?
Any survey or questionnaire starts always by explaining the interviewed
the conditions and the privacy rules. We have to make them for each
survey. I have some documentation regarding this, gonna share it once I
I will start deploying some documentation on
http://nmarques.fedorapeople.org/ after I translate it.
By the way, a suggestion, can we place a small request to our artists
for a Fedora Marketing Group logo? Do we need permission from sponsors
or anyone else on the organization?
Do we have templates available for presentations and documents?
> > If someone plans to do surveys in the future, it's something you might
> > want to take a look into.
> I've added the link to
> https://fedoraproject.org/wiki/Marketing_research#Resources - we may
> want to make it a recommended reading when we (eventually) write some
> sort of "market research SOP." ("how to make and carry out a survey," or
> some such.)
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