Fedora Buzz needs a new name

[Stephen John Smoogen]

On Mon, Jul 12, 2010 at 12:02 PM, Robert 'Bob' Jensen
<bob at fedoraunity.org> wrote:
>
> ----- "Luke Slater" <tinmachin3 at gmail.com> wrote:
>
>> Hello all,
>>
>> I've been developing Fedora Buzz but before I go much further we
>> really need
>> to come up with a new name for it because of Google having a service
>> of the
>> same name; several people have mentioned it recently.
>>
>> I can't think of anything so if we could get some sort of
>> brainstorming thread
>> going here?
>>
>> If you can't remember or don't know about the project, you can read
>> the wiki
>> page here: https://fedoraproject.org/wiki/Fedora_Buzz
>>
>> Thanks a lot,
>>
>
> OMG! Google owns "buzz" now? Good thing we did not know that in the 80's when we got "buzz"ed, what about the bees? are they going to have to bazz around now... Good thing we don't live on planets, would hate to infringe on any ones use of that word like "fedora planet." </sarcasm>

That wasn't really helpful was it?

> Someone needs to stop this insanity. Buzz is just a word, planet is just a word, Fedora is just a word.

They are also Brands. When a brand gets established and you go into
something that sounds like that Brand.. you expect it to look like
Brand even if it isn't. If I go get a distribution with Fedora on it..
I expect it to be an RPM based Linux distribution... not a Solaris or
Windows disk. If I go to a 'planet' I expect it to be a gathering of
various RSS feeds.

Now take that back 8 years ago.. I would probably expect very very
different things. Or if I am not into Linux or RSS have any idea why
people are all upset when they come to my Fedora Planet and get
articles on planets being made into hats. However in those fields, the
brand names set certain expectations.

The issue here is.. has Google made their Buzz 'brand' or mental image
synonymous with a facebook lite experience OR is it still in the air?
Personally I think it is still in the air, and we could use Buzz to
mean something completely different and make a strong story for it.


> -- Bob
>
> ------------------------------------------------------------------------
> |       Robert 'Bob' Jensen        ||       Fedora Unity Founder       |
> |       bob at fedoraunity.org        ||      http://fedoraunity.org/     |
> |                   http://bjensen.fedorapeople.org/                   |
> |                http://blogs.fedoraunity.org/bobjensen                |
> |                   http://www.facebook.com/rpjensen                   |
> ------------------------------------------------------------------------
> --
> marketing mailing list
> marketing at lists.fedoraproject.org
> https://admin.fedoraproject.org/mailman/listinfo/marketing
>



-- 
Stephen J Smoogen.
“The core skill of innovators is error recovery, not failure avoidance.”
Randy Nelson, President of Pixar University.
"We have a strategic plan. It's called doing things.""
— Herb Kelleher, founder Southwest Airlines