Marketing activities

Gabriele Trombini @mailga mailga at
Thu Aug 29 20:09:08 UTC 2013

Hello Joe, thanks for reply.

In data giovedì 29 agosto 2013 11:50:07, Joe Brockmeier ha scritto:

> > 2) contacts with LUGs: my own opinion here is different; here in Italy i
> > tried to keep contacts with the main lugs located in the North, but is a
> > lost cause. Often italian lugs are tied to their activities having a
> > specific interest in things not related to an operating system (there
> > are groups interested in hardware, in programming and so on), even
> > though they are using Linux. Besides every little town has his own lug,
> > so it's really difficult keep contacts with them. At last I think this
> > activity could be performed by country Ambassadors.
> That does seem like something for the Ambassador teams to handle, but I
> think marketing is the contact point for providing resources to
> Ambassadors/LUGs to help promote Fedora.

Yes, that's the way I understand; but in the Marketing wikipage [1] is listed this point:
"Solicit Linux User Groups[1] members to use and contribute to Fedora. "
I'm also an Ambassador and this should be on their business.

> > 3) long term strategies:
> I'm still a little new here, so I'm not really sure how budget is
> currently being tracked. Here's the most recent info, I believe:
> Asking around for more info.

For instance take a look at the discussion page of last EMEA FAD [2]; there are lots of 
event planned for the 2013. What I meant is that some of these should be handled 
either by Ambassador and Marketing (the most importants). 

In that case I would suggest in the next FAD EMEA I will attend (in December) that 
someone of the Marketing will attend as well, in order to request budget also for 
marketing (if it depends on EMEA) and coordinate the actions to be undertaken.

> > 4) dispel commons myths: outdated IMHO.
> I think maybe this would be better expressed as "Telling Fedora's story
> and informing new users/contributors."

I think this is on Ambassador business, marketing shouldn't have contacts with users, 
only with other sections of the Project. 

> Usually people step up for tasks that interest them, it's hard to
> assign things to volunteers if they're not already motivated to do those
> things.
> But perhaps we could start identifying areas of need and asking for
> volunteers a little more aggressively.

That's the goal!

> > My article proposal is related to what EMEA Ambassador are doing
> > with the Tibetan contributors (interviews with both and personal
> > considerations).
> Sounds interesting!

I'll do asap.

> > 6) maintainig updated marketing wikipages: I saw you're revisioning
> > the marketing pages, and in this direction I think that an index page
> > (which collect all the pages) should be required.
> Is that something you can help with?

It's easy, if we collect all the wikipages and fill in the category marketing_something, 
the index page will be created with all the links. 

> Best,
> jzb




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