release announcements, talking points, release notes, and how we group features into audiences or stories

Nicu Buculei nicu_fedora at nicubunu.ro
Mon Mar 25 13:42:41 UTC 2013


Robyn Bergeron wrote:
>
> Is bucketizing a bunch of stuff into "User, Sysadmin, Developer" the
> best answer for marketing highlights of the release? It seems like...
> well, a listing of car parts, but not really telling a story about the
> car, for lack of a better metaphor.  And it seems a lot like "we made
> a bunch of improvements here and there" isn't as compelling as "we
> have improved overall state of ($experience, $usecase, etc) and here's
> how."

We have the big problem of Fedora generally perceived as 'not intended for
"normal" users', imagine this, a "normal" user parsing fast the
announcement, his reaction "Develop and Distribute, Start and Recover,
Monitor and Manage - which of those is for *me*?"


-- 
nicu :: http://nicubunu.ro :: http://nicubunu.blogspot.com




More information about the marketing mailing list