[commops] End of Year Marketing Retrospective

[Gabriele Trombini]

Hello guys,

in the commops meeting held today[1], it has been established that the
deadline for the mktg retrospective [2][3] is the end of the week (Jan
17), then suggestions (and critics) will merge in the commops YiR [4].

Thanks for helping on writing useful things.

Gabri

[1] https://meetbot.fedoraproject.org/fedora-meeting-2/2016-01-12/commo
ps.2016-01-12-17.02.log.html

[2]https://fedorahosted.org/marketing-team/ticket/212
[3]
https://fedoraproject.org/wiki/2015_marketing_retrospective
[4] https://communityblog.fedoraproject.org/share-your-year-in-review-w
ith-fedora/


Il giorno mar, 15/12/2015 alle 09.33 +0100, Gabriele Trombini ha
scritto:
> Hello Remy (and all mktg guys),
> 
> Il giorno mar, 15/12/2015 alle 02.41 -0500, Remy DeCausemaker ha
> scritto:
> > mktgs,
> > 
> > Across the Project, one of the tools we use to get better at what
> > wedo
> > is a Retrospective. This is a report compiled by contributors that
> > more or less lists the things that went well/not-so-well, and ideas
> > for improvement. You can find examples on the wiki (QA has some
> > recent
> > pages like 
> > https://fedoraproject.org/wiki/Fedora_21_QA_Retrospective
> > and https://fedoraproject.org/wiki/Fedora_21_Retrospective)
> > 
> > Marketing Retrospectives were once based upon SOPs (Standard
> > Operating
> > Procedures) for doing marketing tasks like creating the
> > alpha/beta/final
> > announcements, briefing ambassadors, and other interesting and
> > crucial
> > work. Some are a bit dated, but you can find them here:
> > https://fedoraproject.org/wiki/Category:Marketing_SOPs
> 
> Yes, that's right, in particular the SOP page for retrospective is
> [1]
> and I would have done the retrospective, but really was busy so I
> miss
> the date, but thank you for heading this up. 
> As the F23 mktg tasks shows [2], it was due in November. I'm going to
> open a mktg ticket for regain the time lost, and work on it soon (in
> fact we have a bit of time before before a new F24 task happens).
> 
> 
> > Since we didn't totally stick to an SOP for releases this year,
> > we're
> > just going to gather extra 'after the fact' feedback and data to
> > make
> > improvements to our process, going back to Fedora 22 when possible.
> > 
> > Here are a few questions we'd like to take a stab at answering on
> > our
> > wiki page:
> > 
> >  - What did we do right?
> >  - What can we do better?
> >  - Where did we have gaps?
> >  - How did we bridge them?
> > 
> > After we've gotten this retrospective fleshed out, we'd like to
> > reinstate regular mktg meetings on IRC in early 2016. Keep an eye
> > on
> > the lists for updates.
> 
> Agreed, I had the same thought. Honestly I'd like to clarify some
> questions inside the mktg just like how many of us are working on
> magazine and how many on tasks?
> I'd like shooting mails to mktg people joined the FAS group asking
> for
> a better engagement along the tasks time. It is not possible the
> "usual
> suspects" are the only members working on.
> 
> > 
> > If folks have any questions about this email, or additional
> > questions
> > they think would provide value to the retrospective, please update
> > the
> > wiki before Friday 12/18 (or even just respond here, and commops
> > will
> > update the wiki from this thread.)
> > 
> > https://fedoraproject.org/wiki/2015_marketing_retrospective
> > 
> 
> We have a mktg page [3] reporting the main links to the  pages, it
> renews automatically every cycle, so the new pages should be opened
> following those red links.
> Wiki is really messed up and mktg part probably more than others, and
> we should try to get it tidy.
>   
> Thank you very much.
> 
> Gabri
> 
> > [snip]
> 
> [1]https://fedoraproject.org/wiki/Marketing_retrospective_SOP
> [2]
> https://fedorapeople.org/groups/schedule/f-23/f-23-marketing-tasks.ht
> ml
> [3]https://fedoraproject.org/wiki/Marketing#Release_deliverables
> >