Sign of the Gnome 3 apocalypse?

[Tom Horsley]

This bug casually mentions that an app (swell-foop) menu has
moved from the app itself to the gnome-shell panel:

https://bugzilla.redhat.com/show_bug.cgi?id=803430#c4

My reaction to this is "What in the $#@! is going on?!?".

Is gnome 3 now being turned into ubuntu unity where
no apps have menu bars and you only discover them by
accident when you happen to mouse over the unity panel?

Does anyone understand the logic behind this apparent
wildly popular meme of hiding essential controls where
no one is ever likely to stumble across them?

I'm beginning to suspect that Microsoft is paying
developers to deliberately destroy interfaces :-).