Unable to blank DVD+R R/W

[JD]

  Have HP DVD/RW (DVD+R) 16X. It is an orange colored back, and the 
recording surface is blue.
It was recorded using a windows software.
My DVD-R/W drive is an 8X drive for DVD write, 4x DVD Rewrite, and 24X 
for CD.

Now I tried to erase it:

$ sudo wodim dev=/dev/sr0 blank=all -force
Device type    : Removable CD-ROM
Version        : 5
Response Format: 2
Capabilities   :
Vendor_info    : 'Slimtype'
Identification : 'DVD A  DS8A1P   '
Revision       : 'CX17'
Device seems to be: Generic mmc2 DVD-R/DVD-RW.
Using generic SCSI-3/mmc DVD-R(W) driver (mmc_mdvd).
Driver flags   : SWABAUDIO BURNFREE
Supported modes: PACKET SAO
Speed set to 11080 KB/s
Waiting for drive to calm down.
Starting to write CD/DVD at speed   8.0 in real force BLANK mode for 
single session.
Last chance to quit, starting real write in    0 seconds. Operation starts.
Errno: 5 (Input/output error), blank unit scsi sendcmd: no error
CDB:  A1 00 00 00 00 00 00 00 00 00 00 00
status: 0x2 (CHECK CONDITION)
Sense Bytes: 70 00 05 00 00 00 00 0A 00 00 00 00 30 05 00 00
Sense Key: 0x5 Illegal Request, Segment 0
Sense Code: 0x30 Qual 0x05 (cannot write medium - incompatible format) 
Fru 0x0
Sense flags: Blk 0 (not valid)
cmd finished after 0.117s timeout 9600s
Starting to write CD/DVD at speed   8.0 in real force BLANK mode for 
single session.
No chance to quit anymore. Operation starts.
Errno: 5 (Input/output error), blank unit scsi sendcmd: no error
CDB:  A1 00 00 00 00 00 00 00 00 00 00 00
status: 0x2 (CHECK CONDITION)
Sense Bytes: 70 00 05 00 00 00 00 0A 00 00 00 00 30 05 00 00
Sense Key: 0x5 Illegal Request, Segment 0
Sense Code: 0x30 Qual 0x05 (cannot write medium - incompatible format) 
Fru 0x0
Sense flags: Blk 0 (not valid)
cmd finished after 0.001s timeout 9600s
wodim: Cannot blank disk, aborting.