Some suggestions for Marketing notes for FW 21

[drago01]

On Tue, Sep 9, 2014 at 3:46 PM, Christian Schaller <cschalle at redhat.com> wrote:
> Hi everyone,
> Here are some draft notes I prepared to try to help our marketing team
> build up some release notes and press material on the Fedora Workstation release.
> Already sent it to the Working Group members, but I thought I send it out to these two
> lists for further review and suggestions.
>
> Christian
> --------------------
>
> Fedora Workstation Marketing
>
> The Fedora Workstation is a new take on desktop development from the Fedora
> Community. Instead of seeing ourselves primarily as passive packagers of any
> software we manage to find we are now instead picking the best components out
> there and doing a lot of of work to integrate and polish them, presenting you
> with something you will feel is a much more polished and targeted product
> than what you seen before from the Fedora community. We want our desktop operating
> system to solve your problems, not be your problem.
>
> Easy access to all your Software
> The cornerstone of the Fedora Workstation is our Software installer application, or
> our appstore if you like.. It provides a modern and fast interface for finding all
> any kind of desktop software for your Fedora Workstation. In Fedora 21 we are using
> the new hawkeye backend [...]

That will trigger a "wtf is a hawkeye backend" to pretty much anyone
that does not know the history here and/or about yum/dnf/PackageKit
internals. So I'd rephrase it to say that its faster etc. without
going into details like the name of the PK backend.