[Marketing] [Proposal] Auto-publish CommBlog posts to main @Fedora Twitter Account

Remy DeCausemaker decause at redhat.com
Mon Mar 28 19:04:15 UTC 2016


As per a discussion we've been having on the commops list
) Churchyard has pointed out that the @Fedoracommunity twitter account
is basically just an RSS feed, and that the machine generated titles
are boring, and not very engaging for current or potential followers.
I've been asked to put forth a proposal to unify our social media
auto-posting presences.

Currently, there are three active twitter accounts: @Fedora,
@Fedoracommunity and @Fedobot.

@Fedora https://twitter.com/fedora is our main twitter account, which
has the Fedora Magazine auto-publishing to that feed via the jetpack
plugin in Wordpress. It has 68.9K followers.

@Fedoracommunity https://twitter.com/fedoracommunity is a separate
twitter account we set up in the early days of the CommBlog, to test
out jetpack auto-posting. It has 143 followers.

@Fedobot  https://twitter.com/fedobot is a twitter bot that has been
used for experimental auto-posting not associated with our Wordpress
blogs, such as wordcloudbot (auto-posts wordclouds based on IRC
meeting logs.) It has 51 followers.

It has been suggested that we adjust the community blog's jetpack
plugin to post to the main @Fedora twitter account, so that we are not
dividing our content. The only possible issue that we have here is
that there is occasional cross-promotion that occurs between Magazine
and CommBlog. When we have big announcements--we post pointer or
wrapper articles between the two. This would create some overlap or
echo within the twitter feed.

Even with this echo consideration in mind, I would propose to the mktg
list that we auto-publish posts from the CommBlog to the main @Fedora
twitter account, now that we've established our readership and
editorial process a bit further.

This will *significantly* improve the visibility of our contributor
focused content published on CommBlog, as well as increase the
frequency of posts to the @Fedora twitter account (roughly 2-10
articles per week.)

Thank you all for your time and attention to this proposal, and votes
and discussions are welcome here.

Remy DeCausemaker
Fedora Community Lead & Council
<decause at redhat.com>

More information about the marketing mailing list