[Ambassadors] Marketing requirements - what do the ambassadors need?

[Robert Mayr]

Il 15/giu/2015 22:23, "Christian Dersch" <chrisdersch at gmail.com> ha scritto:
>
> Hi all,
>
> I agree with Robert. When I rethink about the events I attended I think
something like a pen is a much better reminder than a flyer. At least when
the flyer is too general. There were some nice flyers for the nerds
@FreeBSD with interesting technical details, but one can read this in
documentation. This is not the best way to get new users. One idea would be
an updated Fedora Cheat Cube, which is really useful for new users, for
example to learn dnf commands. I still have the one I got some years ago at
FrOSCon.
>
> I also don't want to be harsh, this is just an IMHO to add additional
ideas ;)
>
> Greetings,
> Christian
>
>
>
> On 06/15/2015 10:13 PM, Robert Scheck wrote:
>>
>> Hello Ankur,
>>
>> On Thu, 11 Jun 2015, Ankur Sinha wrote:
>>>
>>> For example, would product specific flyers be something that can be
>>> used at events? Should these be release specific like this one:
>>
>> this might sound quite harsh but I want to be open: I think, we do not
need
>> flyers for Fedora at all. I am visiting lots of trade fairs and
conferences
>> a year, either as visitor, as speaker or as exhibitor. And when you look
to
>> the trash bin at the fairground you will find a lot of them there
finally,
>> the other ones usually end on the trash bin at home - at least for me.
The
>> flyers are from my point of view just marketing stuff that do not add
real
>> value to a product, while a high-quality pen (that may works for years)
is
>> doing so (I still have some very old marketing pens from trade fairs,
that
>> are really well to handle and at writing). Flyers are wasting paper
except
>> for a very very less percentage, because the world gets more digital.
Think
>> about yourself: What are you doing if you get yet another marketing
flyer?
>>
>>
>> Greetings,
>>   Robert
>>
>>
>>
>> --
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>
>
>
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Yes Ankur, same here.
Flyers are a waist of time and resources, we should use our budget for more
useful things. Or at least try to find some giveaways which are not just a
piece of paper people will throw away within few minutes or hours.
I'd like to have cheatcubes again, it's an d swag but it's still a nice
idea and can be very useful. So many commands have changed in the last
years (think about systemd, network, dnf,...) this could be a nice swag to
produce again.

Time ago I opened a ticket about beer bottle openers, not sure if this is
still what we want to have. It's rather difficult to brand it and use a
resistent material, keeping the spending low...

Finally, yes we had also a discussion about Web keys, which could be an
alternative to simple flyers. We could have a sort of flyer and have also
the Web key on it, people could use to download their desired Live image.
Question will be how. In a Windows system it's rather easy to launch the
download automatically but on Linux it's different. We won't know where
people will use this, but if we could have a nice solution for Web keys we
could have flyers and download keys on one swag, stopping also the
production of DVD which are more and more disappearing on modern laptops.

Robert
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