MMM. Marketing Meeting Minutes - 2010/06/22

Tue Jun 22 21:21:42 UTC 2010

Thanks to all for coming.  Lots of good ideas today on ongoing content
and feature profiles - if you have more thoughts on things we can
write about, or ideas about where we could have our content land
(magazines, Fedora Insight, LWN, etc.) - Let us know!

Minutes: http://meetbot.fedoraproject.org/fedora-meeting-1/2010-06-22/fedora_marketing.2010-06-22-20.00.html
Full Logs here:
http://meetbot.fedoraproject.org/fedora-meeting-1/2010-06-22/fedora_marketing.2010-06-22-20.00.log.html

Cheers,

Robyn

===========================================
#fedora-meeting-1: Fedora Marketing Meeting
===========================================

Meeting started by rbergeron at 20:00:08 UTC. The full logs are
available at
http://meetbot.fedoraproject.org/fedora-meeting-1/2010-06-22/fedora_marketing.2010-06-22-20.00.log.html
.

Meeting summary
---------------
* Roll Call!  (rbergeron, 20:00:38)

* Agenda  (rbergeron, 20:02:30)
  * Trac Tickets -
    https://fedorahosted.org/marketing-team/query?status=new&status=assigned&status=reopened&keywords=%7Emeeting&order=priority
    (rbergeron, 20:02:43)
  * eed ideas for ongoing content / Feature Stories - know of a cool
    project or group to be interviewed?  (rbergeron, 20:02:58)
  * Marketing TOSW - http://bit.ly/MktgTOSW  (rbergeron, 20:03:07)
  * ACTION: rrix to help rbergero do actions and infos  (rbergeron,
    20:04:43)
  * ACTION: reality to drive the bus  (NourishedCloud, 20:05:00)

* https://fedorahosted.org/marketing-team/ticket/35 - F13 release events
  marketing  (rbergeron, 20:05:52)
  * Mail has gone out to ambassadors - some ambassadors have added
    themselves to tickets, discussion of past generic posters for
    release events is going on.  (rbergeron, 20:06:56)

* https://fedorahosted.org/marketing-team/ticket/107 - Brand Book
  (rbergeron, 20:08:45)
  * ianweller will get to writing down possible FAD requirements when
    he's not running around like crazy :)  (rbergeron, 20:09:12)

* Need ideas for ongoing content / Feature Stories - know of a cool
  project or group to be interviewed?  (rbergeron, 20:10:27)
  * we've talked in the past about the need for more ongoing marketing
    content. Now we just need -ideas-.  (rbergeron, 20:10:49)
  * We may have student minions in the fall - journalism / writing /
    publishing students. Would be great to have ideas for interviews /
    content / feature stories ready to go for them.  (rbergeron,
    20:12:51)
  * Ideas - Python, GNOME, KDE  (rbergeron, 20:16:14)
  * Ideas - HW enablements, kernel, etc.  (rbergeron, 20:16:28)
  * other things? legal, licensing, maybe? why $foobar is so difficult
    to  get into Fedora - not tech, but licensing?  (rbergeron,
    20:17:28)
  * FUDCon latam, EU  (rbergeron, 20:17:40)
  * Saga of FI and what have we learned  (rbergeron, 20:17:47)
  * Cloud SIG, Spins SIG, other SIGs - Spins  (rbergeron, 20:19:33)
  * ACTION: rbergeron ticket mchua on Spins article  (rbergeron,
    20:19:45)
  * ACTION: rbergero to write up giant list of all these ideas and start
    scheduling and looking for bushuggers / volunteers  (rbergeron,
    20:20:09)
  * Regional interviews - UK, LATAM, etc.  (rbergeron, 20:23:29)
  * ACTION: ke4qqq to look into magazine editorial calendars / schedules
    (rbergeron, 20:29:23)
  * ACTION: rbergeron to send out wiki page link for interview content /
    subjects after meeting  (rbergeron, 20:31:04)

* Open Marketing / TOSW Book stuff  (rbergeron, 20:31:20)
  * LINK: http://bit.ly/MktgTOSW   (rbergeron, 20:31:28)
  * IDEA: cross-FOSS-project marketing team conversations + meetups +
    best-practice sharing  (mchua, 20:34:45)
  * LINK:
    https://www.theopensourceway.org/wiki/Marketing_the_open_source_way
    (mchua, 20:34:49)
  * IDEA: OSCON FOSS Marketing BoF - rbergeron is looking into this,
    iirc  (mchua, 20:35:21)
  * ACTION: rbergeron and mchua to sync up at some point and submit BoF
    proposal  (rbergeron, 20:37:02)
  * AGREED: hold off on broader cross-project FOSS marketing
    collaboration discussion until we're actually talking with those
    folks from other projects about it :)  (mchua, 20:41:16)

* Press kits and press releaes  (mchua, 20:41:54)

* Press kits and press releases  (mchua, 20:42:02)
  * Kara will talk with us about a press release workflow once the RH
    Summit craziness is over (this week), so likely sometime in July we
    should be nailing that down for the F14 cycle.  (mchua, 20:42:23)
  * Press kits - we have gorgeous PDF designs, but I am not sure if they
    were/can-be printed in time for the Summit... I'll try, though.
    (mchua, 20:42:44)
  * ACTION: mchua to see if we can rush-print press kits for the Summit
    right now to test them out  (mchua, 20:43:02)

* Future agenda item: web referral optimization. 10 min, every other
  week, starting in F14.  (rbergeron, 20:45:06)
  * Garland has been pinging the list on SEO / optimization stuff - if
    you have any thoughts or want to contribute, please pipe up!
    (rbergeron, 20:45:38)
  * will be adding this permanently to meeting schedule now that we're
    getting well into F14.  (rbergeron, 20:45:52)

* F14 Schedule Update  (rbergeron, 20:46:43)
  * LINK:
    http://poelstra.fedorapeople.org/schedules/f-14/f-14-marketing-tasks.html
    (rbergeron, 20:46:55)
  * Schedule Items start up next week - starting with wiki cleanup /
    recycling.  (rbergeron, 20:47:32)

* Open Floor  (rbergeron, 20:48:29)
  * LINK: https://fedorahosted.org/marketing-team/ticket/33
    (rbergeron, 20:59:01)
  * re: https://fedorahosted.org/marketing-team/ticket/33  (rbergeron,
    21:03:31)
  * ACTION: yn1v to update some of the information - susmit on donation
    link, do some general refreshing.  (rbergeron, 21:04:03)

Meeting ended at 21:07:10 UTC.

Action Items
------------
* rrix to help rbergero do actions and infos
* reality to drive the bus
* rbergeron ticket mchua on Spins article
* rbergero to write up giant list of all these ideas and start
  scheduling and looking for bushuggers / volunteers
* ke4qqq to look into magazine editorial calendars / schedules
* rbergeron to send out wiki page link for interview content / subjects
  after meeting
* rbergeron and mchua to sync up at some point and submit BoF proposal
* mchua to see if we can rush-print press kits for the Summit right now
  to test them out
* yn1v to update some of the information - susmit on donation link, do
  some general refreshing.

Action Items, by person
-----------------------
* ke4qqq
  * ke4qqq to look into magazine editorial calendars / schedules
* mchua
  * rbergeron ticket mchua on Spins article
  * rbergeron and mchua to sync up at some point and submit BoF proposal
  * mchua to see if we can rush-print press kits for the Summit right
    now to test them out
* rbergeron
  * rbergeron ticket mchua on Spins article
  * rbergeron to send out wiki page link for interview content /
    subjects after meeting
  * rbergeron and mchua to sync up at some point and submit BoF proposal
* rrix
  * rrix to help rbergero do actions and infos
* yn1v
  * yn1v to update some of the information - susmit on donation link, do
    some general refreshing.
* **UNASSIGNED**
  * reality to drive the bus
  * rbergero to write up giant list of all these ideas and start
    scheduling and looking for bushuggers / volunteers

People Present (lines said)
---------------------------
* rbergeron (203)
* mchua (67)
* NourishedCloud (31)
* yn1v (24)
* rrix (17)
* ke4qqq (15)
* zodbot (8)
* quaid (5)
* wonderer (3)
* ianweller (2)