get tracking for the release?

[Mike McGrath]

Should we start doing click tracking for the release to see where our
users are coming from?

For example, in the email announcement that goes out we could have:

http://get.fedoraproject.org/?ma

Or for the press release that goes out we could have:

http://get.fedoraproject.org/?pr

Low cost change that we could track even for the alpha.

Thoughts?

-Mike

[Paul W. Frields]

On Thu, Mar 4, 2010 at 6:03 PM, Mike McGrath  wrote:
> Should we start doing click tracking for the release to see where our
> users are coming from?
>
> For example, in the email announcement that goes out we could have:
>
> http://get.fedoraproject.org/?ma
>
> Or for the press release that goes out we could have:
>
> http://get.fedoraproject.org/?pr
>
> Low cost change that we could track even for the alpha.
>
> Thoughts?

I like it.  We should also use this method in our release notes and
wiki pages, including where we direct people to other media sites like
spins.fp.o. If we know that, for instance, more people who read the
email announcements go to a spin site, and more people who read a
press release go to the main download site, we can actually craft our
output to cater more to the folks who read and use it.

To do this effectively, the first thing to do is probably to come up
with a list of places we want to use a track code.  Some ideas:

* Email announcements
* Front page of fp.o
* Front page of wiki
* The press release Red Hat makes
* redhat.com/fedora
* Alpha release notes on wiki
* Official release notes
* Offiical installation guide
* One-page release notes

I'm probably missing a bunch of other locations here, please add to it!

We also will want to bring the Marketing and Docs folks into this so
we can have a consistent approach.

Paul

[Till Maas]

On Fri, Mar 05, 2010 at 07:42:40AM -0500, Paul Frields wrote:
> On Thu, Mar 4, 2010 at 6:03 PM, Mike McGrath  wrote:
> > Should we start doing click tracking for the release to see where our
> > users are coming from?
> >
> > For example, in the email announcement that goes out we could have:
> >
> > http://get.fedoraproject.org/?ma
> >
> > Or for the press release that goes out we could have:
> >
> > http://get.fedoraproject.org/?pr
> >
> > Low cost change that we could track even for the alpha.
> >
> > Thoughts?

Maybe you want to add some information about which release/announcement
contained the link, e.g. ?prF13a for Fedora 13 alpha.

Regards
Till

[Paul W. Frields]

On Fri, Mar 05, 2010 at 01:52:44PM +0100, Till Maas wrote:
> On Fri, Mar 05, 2010 at 07:42:40AM -0500, Paul Frields wrote:
> > On Thu, Mar 4, 2010 at 6:03 PM, Mike McGrath  wrote:
> > > Should we start doing click tracking for the release to see where our
> > > users are coming from?
> > >
> > > For example, in the email announcement that goes out we could have:
> > >
> > > http://get.fedoraproject.org/?ma
> > >
> > > Or for the press release that goes out we could have:
> > >
> > > http://get.fedoraproject.org/?pr
> > >
> > > Low cost change that we could track even for the alpha.
> > >
> > > Thoughts?
>
> Maybe you want to add some information about which release/announcement
> contained the link, e.g. ?prF13a for Fedora 13 alpha.

I've created a wiki page for this:
https://fedoraproject.org/wiki/Link_tracking

I also categorized it for use by Marketing and Infrastructure later.
I'm adding links into the wiki pages that appear on the list.