Marketing-trac: #222: Publicizing "Fedora affiliates" (or groups using Fedora)

[Marketing Team]

#222: Publicizing "Fedora affiliates" (or groups using Fedora)
-----------------------------+-------------------------
 Reporter:  jflory7          |       Owner:
     Type:  task             |      Status:  new
 Priority:  normal           |   Milestone:  Fedora 23
Component:  Feature stories  |    Severity:  not urgent
 Keywords:  meeting          |  Blocked By:
 Blocking:                   |
-----------------------------+-------------------------
 '''Discussed in
 [https://meetbot.fedoraproject.org/teams/marketing/marketing.2016-02-24-22...
 2016-02-24 meeting].'''

 = What =
 It was mentioned during the meeting that it would be helpful and useful
 for Ambassadors to have a place to show people / groups examples of other
 groups successfully running Fedora on their own infrastructure.

 Ideas for this would be companies powering their infrastructure with
 Fedora, schools or universities that have Fedora computer labs, and other
 similar types of cases.

 = How =
 The difficult part in accomplishing this is identifying the list of
 entities that are using Fedora in applications like this. Would a call for
 action be needed, such as on the Magazine / Community Blog? Do we have a
 past list like this somewhere?

 Once these questions are answered and we have the list, we can ''then''
 move on to how we want to publish and publicize the list.

-- 
Ticket URL: <https://fedorahosted.org/marketing-team/ticket/222>
Marketing Team <https://fedoraproject.org/wiki/Marketing>
The Trac site for the Fedora Project Marketing team. This Trac serves as a place to list
out tasks, define objectives, and work on monitoring our progress with key tasks and
goals.

[Marketing Team]

#222: Publicizing "Fedora affiliates" (or groups using Fedora)
------------------------------+------------------------
  Reporter:  jflory7          |      Owner:  fale
      Type:  task             |     Status:  new
  Priority:  normal           |  Milestone:  Fedora 23
 Component:  Feature stories  |   Severity:  not urgent
Resolution:                   |   Keywords:  meeting
Blocked By:                   |   Blocking:
------------------------------+------------------------
Changes (by jflory7):

 * cc: decause, fale, ardian, jobava, jzb (added)
 * owner:   => fale


Comment:

 '''Discussed in [https://meetbot.fedoraproject.org/fedora-
 meeting-1/2016-03-02/marketing.2016-03-02-21.55.html 2016-03-02
 meeting].'''

 ----

 = Two parts to ticket =
 In the meeting, we identified that this ticket will consist of two primary
 tasks:

 1. Creating the process to let organizations apply for official
 recognition (and developing the criteria for being recognized).
 2. Begin building an initial list of organizations actively using Fedora
 for the publication of this list.

 Fabio (fale) took responsibility for drafting an initial list / procedure
 for how an organization could gain official recognition by the Fedora
 Project. We'll check in on the status of this initial draft next week. The
 idea is that once there's a workable draft, we can have some collaboration
 and feedback on the process and build it into a final product.


 = Past attempts =
 As far as we can tell, there have not been any past attempts at doing
 something like this, but perhaps it was under another name? Remy (decause)
 was going to ping the Education mailing list with a link to the initial
 draft to see if we could gain some feedback or thoughts from the folks
 there as well.


 = Campus Ambassadors can help =
 Ardian also noted that this would be a fantastic opportunity for the
 Campus Ambassadors to help with in their role as students at universities
 and schools. If a school is using Fedora already, the Campus Ambassador
 can work on getting this officially recognized in the Project through this
 process. If they are not using Fedora, the Campus Ambassador can work with
 the administration on proposing a Fedora computer lab or something similar
 (more of an Ambassadors task than a Marketing task).

-- 
Ticket URL: <https://fedorahosted.org/marketing-team/ticket/222#comment:1>
Marketing Team <https://fedoraproject.org/wiki/Marketing>
The Trac site for the Fedora Project Marketing team. This Trac serves as a place to list
out tasks, define objectives, and work on monitoring our progress with key tasks and
goals.

[Marketing] Re: Marketing-trac: #222: Publicizing "Fedora affiliates" (or groups using Fedora)

[Emeka Bethel N]

Am thinking this will be a good medium to spread open source and Linux more effectively
online and throught Africa starting from West Africa.

[Marketing] Re: Marketing-trac: #222: Publicizing "Fedora affiliates" (or groups using Fedora)

[Marketing Team]

#222: Publicizing "Fedora affiliates" (or groups using Fedora)
------------------------------+------------------------
  Reporter:  jflory7          |      Owner:  fale
      Type:  task             |     Status:  new
  Priority:  normal           |  Milestone:  Fedora 23
 Component:  Feature stories  |   Severity:  not urgent
Resolution:                   |   Keywords:  meeting
Blocked By:                   |   Blocking:
------------------------------+------------------------

Comment (by jamesbishopca):

 Drafts for the wiki pages can be found here:

 https://fedoraproject.org/wiki/Marketing/Scratch/Affiliates
 https://fedoraproject.org/wiki/Marketing/Scratch/CurrentAffiliates

-- 
Ticket URL: <https://fedorahosted.org/marketing-team/ticket/222#comment:2>
Marketing Team <https://fedoraproject.org/wiki/Marketing>
The Trac site for the Fedora Project Marketing team. This Trac serves as a place to list
out tasks, define objectives, and work on monitoring our progress with key tasks and
goals.

[Marketing] Re: Marketing-trac: #222: Publicizing "Fedora affiliates" (or groups using Fedora)

[Marketing Team]

#222: Publicizing "Fedora affiliates" (or groups using Fedora)
------------------------------+---------------------------
  Reporter:  jflory7          |      Owner:  jamesbishopca
      Type:  task             |     Status:  new
  Priority:  normal           |  Milestone:  Fedora 23
 Component:  Feature stories  |   Severity:  not urgent
Resolution:                   |   Keywords:  meeting
Blocked By:                   |   Blocking:
------------------------------+---------------------------
Changes (by jflory7):

 * owner:  fale => jamesbishopca


-- 
Ticket URL: <https://fedorahosted.org/marketing-team/ticket/222#comment:3>
Marketing Team <https://fedoraproject.org/wiki/Marketing>
The Trac site for the Fedora Project Marketing team. This Trac serves as a place to list
out tasks, define objectives, and work on monitoring our progress with key tasks and
goals.

[Marketing] Re: Marketing-trac: #222: Publicizing "Fedora affiliates" (or groups using Fedora)

[Marketing Team]

#222: Publicizing "Fedora affiliates" (or groups using Fedora)
------------------------------+---------------------------
  Reporter:  jflory7          |      Owner:  jamesbishopca
      Type:  task             |     Status:  new
  Priority:  normal           |  Milestone:  Fedora 23
 Component:  Feature stories  |   Severity:  not urgent
Resolution:                   |   Keywords:  meeting
Blocked By:                   |   Blocking:
------------------------------+---------------------------

Comment (by alick):

 Hi, sorry for jumping in without following up the previous discussions.

 Overall, I am +1 for this idea since it helps identify our user bases in
 groups (organizations, schools, companies). It can be more than stats too.
 Hopefully it provides incentives to attract new group users and
 facilitates communications between them.

 About the drafts, for the Affliates page, I think it'll be good to add
 more WIIFM points. For example, to show support for Fedora and FOSS in
 general, to make their contributions officially recognized, to learn from
 experiences from peer organizations, etc.

 About the badge, I'm not sure how the badge awarding process will work
 (for groups)? Maybe it will be awarded to the current coordinators from
 each group? It seems good since it encourages them to join FAS if they
 have not. But we need to consider the "handover" from old coordinators to
 new ones.

 About the information to include, I'd suggest to add an (optional) image
 as a showcase/proof. One image is worth a thousand words!

 I prefer the approval process is lightweight. Say a wiki page for
 submissions, and a few dedicated moderators review them and move the
 information to an "official" wiki page. The latter page is thus not be
 edited by others.

 Finally, I kinda doubt "Affliates" the most right word in such context...
 Is there a better way to say "Non-individual" users?

 Regards,

 Alick

-- 
Ticket URL: <https://fedorahosted.org/marketing-team/ticket/222#comment:4>
Marketing Team <https://fedoraproject.org/wiki/Marketing>
The Trac site for the Fedora Project Marketing team. This Trac serves as a place to list
out tasks, define objectives, and work on monitoring our progress with key tasks and
goals.

[Marketing] Re: Marketing-trac: #222: Publicizing "Fedora affiliates" (or groups using Fedora)

[Brian Monroe]

>   Finally, I kinda doubt "Affliates" the most right word in such context...
>   Is there a better way to say "Non-individual" users? 

Org Users?
Community Groups?
Community Users?
Associated Orgs/Groups?
Fedora Societies?

Just a few that come to mind.

[Marketing] Re: Marketing-trac: #222: Publicizing "Fedora affiliates" (or groups using Fedora)

[Marketing Team]

#222: Publicizing "Fedora affiliates" (or groups using Fedora)
------------------------------+---------------------------
  Reporter:  jflory7          |      Owner:  jamesbishopca
      Type:  task             |     Status:  new
  Priority:  normal           |  Milestone:  Fedora 23
 Component:  Feature stories  |   Severity:  not urgent
Resolution:                   |   Keywords:  meeting
Blocked By:                   |   Blocking:
------------------------------+---------------------------

Comment (by mailga):

 IMHO there's the risk of having a nonsense wiki structure is real. That's
 a project we could consider as Ambassador task before a Mktg task.

 Please consider that mktg cannot keep contacts with the several components
 of affiliates; affiliates must be "mentored" (not the right word, maybe)
 first by ambassador an then having a preferential channel with marketing.

 Also, can we consider to have a website such like
 www.fedoraaffiliates.fp.o (or similar), or do we manage them in hubs? Do
 we consider to create a FAS group "affiliates" if doesn't exists yet?

 Affiliates in the whole world could be really too much and if we don't
 manage them very well from the beginning we'll get chaos very soon.

 I think we need a mktg member to coordinate ambassadors tasks about
 affiliates.

-- 
Ticket URL: <https://fedorahosted.org/marketing-team/ticket/222#comment:5>
Marketing Team <https://fedoraproject.org/wiki/Marketing>
The Trac site for the Fedora Project Marketing team. This Trac serves as a place to list
out tasks, define objectives, and work on monitoring our progress with key tasks and
goals.

[Marketing] Re: Marketing-trac: #222: Publicizing "Fedora affiliates" (or groups using Fedora)

[Marketing Team]

#222: Publicizing "Fedora affiliates" (or groups using Fedora)
------------------------------+---------------------------
  Reporter:  jflory7          |      Owner:  jamesbishopca
      Type:  task             |     Status:  new
  Priority:  normal           |  Milestone:  Fedora 23
 Component:  Feature stories  |   Severity:  not urgent
Resolution:                   |   Keywords:  meeting
Blocked By:                   |   Blocking:
------------------------------+---------------------------

Comment (by jflory7):

 Hi all,

 On the Marketing list, Jared Smith (jsmith) also shared Alick's concern
 about the name. I proposed a few other alternatives, and I'm going to copy
 my email to the list here to keep it all in an easily referable place. We
 can also cover this in today's Marketing meeting.

 I think the name is a valid concern. An alternative that immediately comes
 to mind is "Friends of Fedora", but I'm not sure if that's too cliché
or
 if it's been used in the past. It might also make sense to do this to tie
 it into our Four Foundations too.

 Some other alternative names could be...

 * Partners (maybe the same problem)
 * #FedoraLive (or something similar, insinuating Fedora being "live" in
 the field)
 * #WeAreFedora (taking from #WeAreRedHat a little, empowering people /
 organizations using Fedora)

 Just a few ideas. Let me know if any of these sound better!

-- 
Ticket URL: <https://fedorahosted.org/marketing-team/ticket/222#comment:6>
Marketing Team <https://fedoraproject.org/wiki/Marketing>
The Trac site for the Fedora Project Marketing team. This Trac serves as a place to list
out tasks, define objectives, and work on monitoring our progress with key tasks and
goals.

[Marketing] Re: Marketing-trac: #222: Publicizing "Fedora affiliates" (or groups using Fedora)

[Marketing Team]

#222: Publicizing "Fedora affiliates" (or groups using Fedora)
------------------------------+---------------------------
  Reporter:  jflory7          |      Owner:  jamesbishopca
      Type:  task             |     Status:  new
  Priority:  normal           |  Milestone:  Fedora 23
 Component:  Feature stories  |   Severity:  not urgent
Resolution:                   |   Keywords:  meeting
Blocked By:                   |   Blocking:
------------------------------+---------------------------

Comment (by jflory7):

 '''Discussed in [https://meetbot.fedoraproject.org/fedora-
 meeting-1/2016-05-25/marketing.2016-05-25-20.55.html 2016-05-25
 meeting].'''

 Replying to [comment:4 alick]:
>  Hi, sorry for jumping in without following up the previous
> discussions.
>  
 No worries, thanks for adding feedback to the discussion here in the
 ticket.

>  About the drafts, for the Affliates page, I think it'll be good
> to add 
 more WIIFM points. For example, to show support for Fedora and FOSS in
 general, to make their contributions officially recognized, to learn from
 experiences from peer organizations, etc.
>  
 I think this is a good idea as well. Is having special mentions and
 acknowledgements at something like Flock (and possibly regional FUDCons,
 where relevant) useful? That might be one avenue to pursue too. I think
 tying it into a network of support and recognition for contributions is a
 good idea as well.

>  About the badge, I'm not sure how the badge awarding process will
> work 
 (for groups)? Maybe it will be awarded to the current coordinators from
 each group? It seems good since it encourages them to join FAS if they
 have not. But we need to consider the "handover" from old coordinators to
 new ones.
>  
 For badges, we could create a FAS group that would be able to handle this.
 I suppose the question is where a "company" or "organization" FAS is
the
 recommended approach or if we want contributors associated with the entity
 (e.g. school system administrators in a Fedora school) to receive the
 badge based on their own affiliation as well.

>  About the information to include, I'd suggest to add an
> (optional) image 
 as a showcase/proof. One image is worth a thousand words!
>  
 > I prefer the approval process is lightweight. Say a wiki
page for
 submissions, and a few dedicated moderators review them and move the
 information to an "official" wiki page. The latter page is thus not be
 edited by others.
>  
 I'm thinking a dedicated "portal" for this might even be a good idea,
 either on getfedora.org (which may not be the appropriate place) or
 something like affiliates.fedoraproject.org. This would require syncing up
 with the Websites team and we should avoid doing that until farther along
 in this proposal. But long-term, I'm thinking that's best.

>  Finally, I kinda doubt "Affliates" the most right word in
> such 
 context... Is there a better way to say "Non-individual" users?
>  
 See some of my above comments about alternate names. I'm particular to
 "Friends of Fedora".

 Replying to [comment:5 mailga]:
>  IMHO there's the risk of having a nonsense wiki structure is
> real. 
 That's a project we could consider as Ambassador task before a Mktg
task.
>  
 > Please consider that mktg cannot keep contacts with the
several
 components of affiliates; affiliates must be "mentored" (not the right
 word, maybe) first by ambassador an then having a preferential channel
 with marketing.
>  
 > Affiliates in the whole world could be really too much
and if we don't
 manage them very well from the beginning we'll get chaos very soon.
>  
 > I think we need a mktg member to coordinate ambassadors
tasks about
 affiliates.
>  

 This is where part of our discussion in the meeting led to. Here's some of
 the ideas from the meeting.

 = Ideas for affiliate program =

 * Having this as a shared responsibility between Marketing and Ambassadors
 might be a good idea.
 * A potential affiliate could get in touch with an Ambassador (or vice
 versa) and the Ambassador can come to Marketing with the affiliate
 request.
 * An individual in Marketing / Ambassadors can "sponsor" a request based
 on previous relationships (example used in meeting is jflory7 with
 Rochester Institute of Technology in NYS (as a student), or similar type
 of idea).

>  Also, can we consider to have a website such like 
www.fedoraaffiliates.fp.o (or similar), or do we manage them in hubs? Do
 we consider to create a FAS group "affiliates" if doesn't exists yet?
>  
 Alternatively to the above suggestion, Hubs may be the ideal place to
 integrate this with.

-- 
Ticket URL: <https://fedorahosted.org/marketing-team/ticket/222#comment:7>
Marketing Team <https://fedoraproject.org/wiki/Marketing>
The Trac site for the Fedora Project Marketing team. This Trac serves as a place to list
out tasks, define objectives, and work on monitoring our progress with key tasks and
goals.

[Marketing] Re: Marketing-trac: #222: Publicizing "Fedora affiliates" (or groups using Fedora)

[Marketing Team]

#222: Publicizing "Fedora affiliates" (or groups using Fedora)
------------------------------+---------------------------
  Reporter:  jflory7          |      Owner:  jamesbishopca
      Type:  task             |     Status:  new
  Priority:  normal           |  Milestone:  Fedora 23
 Component:  Feature stories  |   Severity:  not urgent
Resolution:                   |   Keywords:  meeting
Blocked By:                   |   Blocking:
------------------------------+---------------------------

Comment (by pfrields):

 Replying to [comment:7 jflory7]:
>  Replying to [comment:4 alick]:
>  > Finally, I kinda doubt "Affliates" the most right word in such 
context... Is there a better way to say "Non-individual" users?
>  >
>
>  See some of my above comments about alternate names. I'm particular to 
"Friends of Fedora".

 I like that one also, fwiw.

-- 
Ticket URL: <https://fedorahosted.org/marketing-team/ticket/222#comment:8>
Marketing Team <https://fedoraproject.org/wiki/Marketing>
The Trac site for the Fedora Project Marketing team. This Trac serves as a place to list
out tasks, define objectives, and work on monitoring our progress with key tasks and
goals.

[Marketing] Re: Marketing-trac: #222: Publicizing "Fedora affiliates" (or groups using Fedora)

[Marketing Team]

#222: Publicizing "Fedora affiliates" (or groups using Fedora)
------------------------------+---------------------------
  Reporter:  jflory7          |      Owner:  jamesbishopca
      Type:  task             |     Status:  new
  Priority:  normal           |  Milestone:  Fedora 24
 Component:  Feature stories  |   Severity:  not urgent
Resolution:                   |   Keywords:  meeting
Blocked By:                   |   Blocking:
------------------------------+---------------------------
Changes (by jflory7):

 * milestone:  Fedora 23 => Fedora 24


Comment:

 = Milestone period ended =

 With the release of Fedora 24 yesterday, the Fedora 23 release cycle
 officially "ended". This ticket was marked for completion in F23, but will
 likely need another cycle to complete. Modifying the milestone to reflect
 this.

-- 
Ticket URL: <https://fedorahosted.org/marketing-team/ticket/222#comment:9>
Marketing Team <https://fedoraproject.org/wiki/Marketing>
The Trac site for the Fedora Project Marketing team. This Trac serves as a place to list
out tasks, define objectives, and work on monitoring our progress with key tasks and
goals.

[Marketing] Re: Marketing-trac: #222: Publicizing "Fedora affiliates" (or groups using Fedora)

[Marketing Team]

#222: Publicizing "Fedora affiliates" (or groups using Fedora)
------------------------------+------------------------
  Reporter:  jflory7          |      Owner:  jflory7
      Type:  task             |     Status:  assigned
  Priority:  normal           |  Milestone:  Fedora 24
 Component:  Feature stories  |   Severity:  not urgent
Resolution:                   |   Keywords:
Blocked By:                   |   Blocking:
------------------------------+------------------------
Changes (by jflory7):

 * cc: decause (removed)
 * keywords:  meeting =>
 * status:  new => assigned
 * owner:  jamesbishopca => jflory7


Comment:

 Removing this from the meeting agenda until a proposal is created - no
 reason to have it on the agenda until there's something to talk about. I'm
 going to try working on getting one out.

-- 
Ticket URL: <https://fedorahosted.org/marketing-team/ticket/222#comment:10>
Marketing Team <https://fedoraproject.org/wiki/Marketing>
The Trac site for the Fedora Project Marketing team. This Trac serves as a place to list
out tasks, define objectives, and work on monitoring our progress with key tasks and
goals.