Giuseppe - I understand where you are coming from, perhaps I can make a
suggestion - update the Strengths/Weaknesses/Opportunities/Threats page
[1]. SWOT analysis is an excellent method for developing communications and
marketing strategy.
You mentioned "war" on Ubuntu, but I disagree that Ubuntu or indeed any
other GNU/Linux distro is a threat. The traditional threat to Fedora (and
any other distro) has been Microsoft Windows with its over 90% market
share. I believe that anyone understanding the basics of a GNU/Linux system
will at some point become curious about Fedora - it's far more of a barrier
to make a first jump to a distro if one only knows Windows.
There is however a new threat, and which caught even Microsoft off guard:
the form factor sea change from general-purpose PCs to handheld devices
(tablets/smartphones) in the past three years, which killed off netbooks
and are rapidly shrinking the PC market [2]. Microsoft which marketed its
"familiarity" and "compatibility" during the netbook boom (which began
with
preinstalled Linux distros) has responded with the tile interface,
confusing traditional Widows users and I daresay leaving them open to other
suggestions.
Which brings us to a fabulous opportunity: the official end-of-life of
Windows XP (and its chief application suite, Office 2003) in 12 days [3].
It has been estimated that there are roughly 500 to 600 million (!) PCs
connected to the Internet running XP [4] and the tech publications are all
running guides now outlining options for XP users. This is a great moment
for a press campaign describing how easy it is to upgrade to Fedora, the
security benefits, examples of Office 2003 compatibility, etc.
Sean.
1.
https://fedoraproject.org/wiki/Marketing/SWOT
2.
http://www.gartner.com/newsroom/id/2647517
3.
http://www.microsoft.com/en-us/windows/enterprise/end-of-support.aspx
4.
http://www.netmarketshare.com/operating-system-market-share.aspx?qprid=10...
On Tue, Mar 25, 2014 at 7:40 PM, Giuseppe Pignataro
<anubisteam01(a)gmail.com>wrote:
Ok folks now I have your attention.
We have to start to make some noise about Fedora.
We don't have the basics things,that are the minimum to start.
First, no official page on social network. This isn't a good thing.
I have tried to search fedora on Facebook and this
https://www.facebook.com/pages/Fedora-informatica/655798371147619
and this
https://www.facebook.com/pages/Fedora-Project/103128663061181
are the only things that came out.
We need an official facebook page,have you seen the ubuntu page on
facebook
https://www.facebook.com/ubuntulinux
978k people liked that page.
This can be first part of the war.
Google+ and all the other social can have the official page and the
official account.
We need to start to make war at ubuntu, on the web there are 1000 about
Ubuntu vs 10 about fedora.(The number isn't really this but it's to give
you an idea.)
We have to change the way that people see fedora. When I speak with
someone that are new to Linux world they say me that "Ubuntu is simple".
Ubuntu is a distro for users and if they now fedora they say me that
fedora is for engineer or for people that really know Linux. We have to
change this idea.
We can start with writing article about configuring this or how to
install this, and how to trying this other on the fedora magazine
firstly.
The problem, as I can see,is that the Fedora community is to close in
himself.
If we can't change this we are out of the game.
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